Hubspot Marketing

JULY 30, 2023

Let’s face it - social media marketing in 2023 is harder than ever. Making good content isn’t even half the battle for brands today. Marketers also need to share it across a bunch of different apps and tweak it to fit the aesthetic and tone of each platform. Not much time on your hands? So, how’s it going so far?

Social Media Marketing 142

Social Media Marketing Gen Z Global Marketing Millennials 142

Sprout Social

OCTOBER 19, 2016

With organic reach becoming increasingly difficult to earn, social media contests offer a great way to get more eyes on your social posts and boost engagement. With engagement being one of the most critical metrics for social media marketers, contests make a lot of sense. Here are some of the top benefits of social media contests.

User-Generated 95

User-Generated Promotion Price Management 95

Backlinko

JANUARY 8, 2024

YouTube is undoubtedly the world’s most popular video platform with over 2 billion monthly users. Top 100 YouTube Search Terms Globally Below, I’ve compiled a list of the most searched YouTube terms over the past month. It’s based on search volume data obtained from Semrush’s Keyword Analytics for YouTube tool.

Entertainment 87

Entertainment Analytics Video Marketing Promotion 87

Search Engine Land

NOVEMBER 17, 2022

And that’s only part of the reason why social media marketing continues to be misunderstood (at best) or divisive (at worst). And that’s only part of the reason why social media marketing continues to be misunderstood (at best) or divisive (at worst). What does social media marketing mean? Nothing in marketing is new.

Social Media Marketing 121

Social Media Marketing User-Generated Marketing Marketers 121

Hootsuite

OCTOBER 21, 2020

B2B social media marketing is often written off as boring or unnecessary. The digital media company credits its LinkedIn marketing efforts for closing 42% of its deals in 2018. B2B marketing helps Adobe ink bigger contracts. Here’s how to use social media for B2B marketing, social selling, customer service and more.

Social Media Marketing 98

Social Media Marketing B2C Finance Marketing 98

Hootsuite

SEPTEMBER 21, 2020

Organizations are often run by small teams and volunteers, with resources and budgets stretched thin. And with organic reach plummeting in favour of ad dollars, social media can sometimes seem like a lost cause. Most platforms, including Facebook, Instagram, and YouTube, offer support and special features for eligible nonprofits.

Non-Profit 145

Non-Profit Social Media Marketing Promotion Food 145

Hootsuite

JULY 31, 2020

Expanded markets for Instagram Shop and Facebook Pay launch. On the heels of May’s Facebook Shops launch , businesses in supported markets ( check out the full list here ) can now sell products directly through Instagram with Instagram Shop. Sometimes they cause mass outrage (see: literally any time the interface is redesigned).

Transform 144

Transform Management Shoppers Law 144