Hubspot Marketing

SEPTEMBER 12, 2022

Gen Z's love for platforms like TikTok and Twitch caused many companies to switch up their marketing tactics —turning to strategies like influencer and social media marketing. However, there's a new generation that is expected to change the marketing landscape even more: Gen Alpha. What is Gen Alpha Like?

Gen Z 116

Gen Z Millennials Fashion Manufacturing 116

Sprout Social

JANUARY 3, 2022

Buyer personas are important to brands and social media marketers because they act as a guide to understanding the voice of their customers. When built on diligent market research , they can be helpful in a variety of circumstances in and beyond marketing, offering critical audience insights.

Millennials 140

Millennials Social Media Marketing B2C Market Research 140

Buffer Marketing

APRIL 18, 2024

Best use cases: the 3D hyper-surrealism design trend will be most suitable for food and beverage, music, and clothing brands. This 2024 trend will be a particularly good fit for the social media branding of creative agencies and studios, artisanal and craft businesses, and wellness and lifestyle brands, NGOs, food and beverage brands.

Gen Z 104

Gen Z Branding Transform Food 104

Backlinko

MAY 14, 2024

Here’s how: Do Market Research Market research helps you understand your target customers on a deeper level. Use Answer the Public , a free social listening tool, to identify phrases people use on search engines like Google and Bing. Such as, “Are healthy foods more expensive?”

PR 74

PR Customer loyalty User-Generated Marketing 74

Hootsuite

OCTOBER 25, 2021

How can you take advantage of the latest social media boom of more people and more money to go around online? Here’s your roadmap to social success (for your business, anyway). Step 1: Create a social media marketing strategy. Crafting a social media marketing plan doesn’t need to be complicated.

Promotion 142

Promotion Gen Z Social Media Marketing Fashion 142

Marketing Insider Group

FEBRUARY 5, 2024

Hosting Tribunal) Food blogs lead in popularity, with 42.8% RankIQ) 80% of online users engage with blogs and social media sites. Martech) The US Bureau of Labor Statistics forecasts a 10% annual increase in employment for marketing managers over the next eight years. SmartInsights) Leading marketers are 1.6

Digital Marketing 87

Digital Marketing Marketing Strategy Shoppers User-Generated 87

Sprout Social

NOVEMBER 15, 2021

Note: The majority of these are free marketing resources but some paid options did make the cut. Social media marketing resources. Social media marketing is an enormous and ever-changing field. What to read first: Building your social media marketing strategy for 2022.

Copywriting 89

Copywriting Social Media Marketing CMO Analytics 89