Hubspot Marketing

DECEMBER 11, 2019

In recent years, there's been a common misconception that Gen Z and millennials are essentially the same. When companies discuss reaching younger audiences, many often lump Gen Z and millennials into the same group and create one campaign strategy that they believe fits both groups.

Gen Z 145

Gen Z Millennials Finance Education 145

Hubspot Marketing

APRIL 4, 2024

In the last five years, influencer marketing has come a long way from an experimental content-for-product swap to a full-fledged marketing tactic. Influence Marketing Hub estimates that the industry will total $24 billion by 2025, up from $1.7 What is Instagram influencer marketing?

Influencer Marketing 105

Influencer Marketing Branding Gen Z Marketing 105

Neil Patel

MARCH 22, 2021

Instagram Live Rooms bring a fun new dimension to product marketing. Since they’re free to host, the Rooms may be a cost-effective way to market your goods and services. Instagram Live Rooms allow you to monetize your content to generate some income from the platform. Interview Influencers in Your Field.

Gen Z 133

Gen Z Branding User-Generated Social Media Marketing 133

Hubspot Marketing

NOVEMBER 5, 2019

With all the social media platforms and product marketing opportunities out there, it might be hard to drill down on which platforms are key to your product marketing strategy. But, as they expand and evolve, you might still wonder which you should focus your time and efforts on if you're selling a physical product.

Shoppers 127

Shoppers Product Gen Z Promotion 127

Hubspot Marketing

JULY 28, 2022

Co-founder Edward Lando told TechCrunch that the app serves as an additional acquisition channel for early D2C brands and a “giant shopping mall” for Gen Z consumers. It’s still early days, but should the model prove successful, it will open up a whole new world of potential NFT subscription products, way beyond coffee.

Direct Mail 109

Direct Mail Gen Z Fashion Manufacturing 109

Unbounce

JUNE 23, 2023

Louis is the Head of Marketing at Dealtale, an organization that dives into the science behind revenue generation and how marketers can use cutting-edge technology to, y’know, market better. You’re just an expert broadly in AI, and you’re applying it in a way that helps product marketers use AI as well.

Marketing 110

Marketing Marketers Customer Journey Non-Profit 110