Marketing Insider Group

NOVEMBER 10, 2020

As I discussed earlier this year in my BLOG “ Executive Insights: World-Class Demand Generation and Corporate Social Responsibility Converge at Televerde ”, I was very fortunate to work with some tremendous partners during my nearly 19 year tenure with SAP Global Marketing.

Analytics 124

Analytics Marketing Marketers Transform 124

Digital Marketer

DECEMBER 19, 2022

And, in turn, how has that changed the way we market? Then we can start to understand why marketing has had to adapt to new digital techniques. Since the early 2000s, the ecommerce market size has been growing rapidly. The fact that the global market size of ecommerce continues to grow reflects these changes.

Transform 83

Transform eCommerce Retail Entertainment 83

Rock Content

NOVEMBER 24, 2020

Content Marketing is a powerful approach to expand your business’s organic reach, attracting potential consumers, and starting their journey in the sales funnel. It serves as a guide for the production of engaging materials. Well, that’s why you need to know how to create a Global Content Marketing strategy.

Marketing Strategy 127

Marketing Strategy Content Marketing Marketing Marketers 127

Adobe Experience Cloud Blog

MAY 3, 2019

New opportunities to grow your business beyond your current market come up every day. Not to mention increased marketing expenses in a bid to introduce your brand to the local market! Why should you expand into new markets? How can businesses expand to global markets? The gig economy.

Logistics 133

Logistics Transform Law Global Marketing 133

Hubspot Marketing

OCTOBER 24, 2022

To effectively lead a marketing team, it's imperative you know your top goal. Whether your goal is to increase revenue or improve your customer's understanding of your products, starting with a clear objective will help you map out a strong strategy for 2023 and beyond. The Top 5 Goals of Marketing Leaders in 2023.

Gen Z 89

Gen Z Millennials Transform User-Generated 89

Pam Didner

NOVEMBER 5, 2020

In the B2B world, marketing creates tons of content. And the majority of that content is designed to educate prospects and existing customers on how our products can address their pain points and challenges — ultimately making their lives easier. But supporting sales by providing content as a marketing person can be tricky.

Whitepaper 75

Whitepaper Customer Journey Education Marketing 75

Rock Content

APRIL 5, 2023

As a digital marketer, you understand how complicated it can be to follow all the best content marketing practices. A content cloud management system or platform will help bring together the different parts of your content marketing strategy. To be successful, however, you need to be able to manage all of those moving parts.

Management 69

Management Global Marketing Content Marketing Marketing Strategy 69

Duct Tape Marketing

MAY 19, 2011

SIMPLE, EFFECTIVE AND AFFORDABLE SMALL BUSINESS MARKETING Home About Consulting Products Programs Workshops Blog Resources Contact Subscribe by RSS Subscribe to Duct Tape Marketing by Email Small Business Week 2011 Our winners! The Referral Engine – Teaching Your Business to Market Itself – by John Jantsch.

PR 53

PR Marketing Marketers Global Marketing 53

Hubspot Marketing

MAY 26, 2017

Every marketer faces different challenges. In other words, there’s always room to optimize the various components of your strategy and turn your marketing into an even more effective revenue generator. Curious about what kinds of obstacles other marketers are up against? and their solutions. 1) Generating Traffic and Leads.

Inbound Marketing 145

Inbound Marketing eBook COS Marketing 145

Sprout Social

NOVEMBER 30, 2020

Interested in entering a foreign market? Heck, the global ecommerce space is projected to grow to a staggering $4.5 However, tapping into a foreign market isn’t as easy as flipping a switch. However, tapping into a foreign market isn’t as easy as flipping a switch. 3 must-dos before a global marketing push.

Shipping 95

Shipping Marketing Marketers Transform 95

Vertical Response

MARCH 22, 2024

Identifying a niche, establishing a robust online presence, and comprehensive market research are foundational elements to launching a potentially profitable online business that operates 24/7. This is a world where your office can be anywhere with an internet connection, and your market is not restricted by geographical boundaries.

Transform 70

Transform Affiliate Marketing Shipping Education 70

Rock Content

DECEMBER 21, 2020

What if you could consider the whole world as your operating market? Then you need to learn more about global branding! To arrive in a new country and make your brand relevant is not exactly an easy task. Keep reading to learn: What is global branding? What are the advantages of global branding?

Brand Management 78

Brand Management Branding Management Logistics 78

Moz

MARCH 19, 2019

As an SEO for an agency, you’re vying to manage the visibility of several clients at any given time, and all of them have multiple websites, operate in different industries and verticals worldwide, and target an ever-growing list of topics and products. The answer lies in the ability to track and segment tons of keywords.

SEO 52

SEO Finance Entertainment Global Marketing 52

Rock Content

MARCH 28, 2023

These insights come from the Global Marketing Playbook 2023, a new collab between HubSpot, Rock Content and Lokalise. Tesla Tesla’s global branding strategy is centered around building a brand rather than selling individual products. So get your notepad open and hop in with me!

Branding 77

Branding Global Marketing Fashion Whitepaper 77

Jeff Bullas

DECEMBER 7, 2022

According to a 2022 report by McKinsey, African fintech companies have already made significant inroads into the market, with around 2,500 companies, an average penetration of between 3-5% (excluding South Africa), and an estimated revenue of between $4-$6 billion in 2020. This is the lowest-hanging fruit of the African market.

Health 202

Health Non-Profit Food Energy 202