Remove Law Remove Management Remove Marketing Automation Platform
article thumbnail

How a Marketing Automation Platform Can Help With GDPR Compliance

Adobe Experience Cloud Blog

This is obviously great news for consumers, but what about marketers? Nearly three out of every four marketers don’t fully understand the GDPR privacy laws they’ll be tasked to operate within, while one in four organizations say they’re still in initial planning stages. Manage Customers’ Email Preferences.

article thumbnail

The Real Cost of Duplicates in Your CRM/Marketing Automation Platform

Adobe Experience Cloud Blog

The other day I was talking to yet another marketing operations manager who has “a duplicate problem*” and “just needs a one-time dedupe job.” (“*Duplicates”—multiple records for the same person and/or company in CRM/Marketing Automation platforms.) Privacy Laws/GDPR Compliance.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

The Marketer’s Glossary of GDPR Terminology

Adobe Experience Cloud Blog

While some marketers might shudder at the thought of losing past data (and the efforts they’ll have to make to compile new, probably less complete data), the GDPR really allows marketers to do what they’ve always wanted to do: compel and engage their audience. Data Protection Officer. Data Controller. Data Processor.

Law 134
article thumbnail

ManyChat Achieves ISO 27001 Certification

Many Chat

At ManyChat, we proudly provide tools that comply with privacy laws worldwide. We’re excited to share that ManyChat is the first Chat Marketing Automation platform that received ISO 27001 certificate. ISO 27001 is an all-inclusive security management standard that outlines best practices and controls.

Law 105
article thumbnail

The Top Marketing Automation Posts of 2013

Adobe Experience Cloud Blog

Key Quote: “Marketing automation is the technology that propels your business into a new era of relationship based marketing with quantifiable results. What Physics Taught Me about Marketing by Jon Miller, Marketo. #2 2 in Marketing Automation, #29 in the Overall Contest.

article thumbnail

Visitor Tracking Tools: The 25 Best Solutions for 2025 [Reviewed]

Customers.ai

Standout Features: Comprehensive journey visualization Behavioral analytics Integration with marketing automation platforms Pricing: Included in Customers.ai’s suite. Standout Features: Privacy Compliance: Built-in features to help comply with GDPR, HIPAA, and other data protection laws. What It Does: The Customers.ai

article thumbnail

Executive Insights: A Marketing Technology (MarTech) Conversation with Scott Brinker

Marketing Insider Group

For example, we may think of the Customer Journey and CX from an internal perspective, for example workflow and process management, but what about the technology? And there are the tech savvy marketers, they are running campaigns and [primary brand and demand generation builders.

Transform 135