Martech
OCTOBER 29, 2024
Last month, I attended the Marketing AI Conference (MAICON) hosted by the Marketing AI Institute, an annual event that has grown into a hub for marketers advancing AI in their field. One major theme was that even with AI’s rapid evolution, many marketers and organizations lag in adoption. Leadership did the same.
Martech
JUNE 6, 2025
It requires both a strategy to revamp your new buyer journey and building real AI proficiency inside your marketing org — a skillset that’s becoming a career-defining edge in B2B marketing roles. What does AI-powered marketing actually look like in practice? Email: See terms. Here’s what worked — and where there’s room to grow.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Hubspot Marketing
JULY 1, 2025
The Hidden Complexity of "Just Localizing" What we were really doing was asking an AI model — trained predominantly in English — to speak other languages as naturally as a native marketer would. And tone is everything in marketing. These are some of the questions I asked: What level of formality is appropriate in your market?
SocialPilot
JULY 9, 2025
Both platforms are trusted by consumers and marketers alike, but they operate differently, serve different goals, and create very different outcomes for brands. But yes, you can search reviews by specific keywords (as discussed in our blog) to embed on your site or repurpose them for other marketing uses. Which is better?
Hubspot Marketing
JULY 9, 2025
HubSpot Source Best For: Growing private equity firms that need a scalable platform combining deal management with marketing automation to streamline investor communications and portfolio company reporting. This guide explores the leading CRM options designed specifically for the unique needs of private equity professionals. Take a look: 1.
Duct Tape Marketing
JULY 14, 2025
The Website Is No Longer the Marketing Hub: How AI Is Reshaping Customer Journeys written by John Jantsch read more at Duct Tape Marketing Marketing has shifted. This post breaks down what this shift means and what practical actions marketers should take right now. Building AI-Native Marketing Assets 5.
Hubspot Marketing
MAY 14, 2019
Like many of the people who work in the industry, digital marketing was born in the 1990s. Needless to say, marketing has evolved at breakneck speed since then, sprouting many more types of marketing. Some are definitely more effective and relevant than others, so read on to learn about the top types of marketing around today.
Expert insights. Personalized for you.
Let's personalize your content