Sprout Social
JUNE 24, 2025
Explore these Snapchat statistics to get answers on whether Snapchat should be part of your marketing mix. Snapchat predominantly reaches Gen Z and younger millennials, including specifically 90% of 13- to 24-year-olds and 75% of 13- to 34-year-olds. That makes Snapchat a valuable avenue for building brand familiarity.
Sprout Social
MAY 8, 2025
But Reddits role in the modern marketing mix has shifted. Gen Z and Millennial consumers routinely bypass traditional search engines to look for Reddit threads because they trust authentic communities over conversion tactics. Reddit is also changing the search landscape.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Hubspot Marketing
JUNE 17, 2025
While much of your marketing mix doesn’t necessarily need to change, you should meet these buyers where they are and talk to them using language they appreciate. Outgrow I’ve taken my fair share of Buzzfeed Quizzes before — mainly to remind me that millennials are approaching middle age.
Vertical Response
JANUARY 18, 2025
Therefore, aligning marketing messages with genuine value propositions is crucial to avoid disappointing customers. Around 60% of millennials reportedly make impulsive purchases influenced by FOMO. Marketers can leverage this insight by crafting campaigns that tap into millennials fear of missing out.
SocialPilot
JUNE 26, 2025
If your product or service can be seen, styled, explained visually, or told through a story, Instagram can play a central role in your marketing mix. Ideal Use Cases (with Built-in Marketing Insights) Instagram shines when used for building brand affinity, visual storytelling, and community growth. billion monthly users.
Neil Patel
APRIL 12, 2021
The iPod, the iPhone, the iPad–all of these products pretty much revolutionized their respective market “space.” Their success is a direct result of their marketing strategies. Apple does what it does so well that there are whole websites out there devoted to nothing but Apple products and Apple marketing. For instance….
Marketing Insider Group
NOVEMBER 14, 2013
Recent eye-tracking studies show 18-34 year-old millennials do not look at banners on the web pages they visit - Tweet This! For those of us in marketing and business leaders everywhere, these figures can serve as a kick in pants. Realize that customers will continue to tune out promotional marketing in traditional channels.
Expert insights. Personalized for you.
Let's personalize your content