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The Best Video Marketing Channels to Grow Your Brand in 2022

Hubspot Marketing

Here, we'll list the best video marketing channels for your long-form, short-form, and live videos — based on ROI, engagement, and lead generation. In the social media sphere, YouTube feels like a steady ship in choppy water. In fact, it's nearly impossible to talk about video marketing without mentioning the behemoth that is YouTube.

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10 Strategies to Mastering Social Media for Ecommerce

Digital Marketer

Ecommerce social media marketing refers to the strategic use of social media platforms to promote, sell, engage, and support customers in the context of ecommerce. Are they millennials or Gen Z? For example, Gen Zee tends to be more active on TikTok and Instagram, while millennials prefer Facebook and Twitter.

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These Tactical Black Friday Ad Campaign Tips Can Increase Your Revenue 200%

Neil Patel

From product launches to store-wide promotions, businesses ramp up their sales and marketing efforts during this time to match the high customer demand. For instance, data shows Millennials spent the most money on Black Friday deals. For example, is it the shipping fees? Yes, Black Friday marketing is essential.

Shoppers 125
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What is Reddit, and Should Your Brand Be Using It?

Hootsuite

Before today’s visually-focused platforms like TikTok and Instagram existed, we eldest Millennials only had web forums with text posts to connect with others around common interests. Good marketing always is, right? More than link management, Reddit cautions against appearing spammy by: Only posting self-promotional content.

Branding 102
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How to Create a Black Friday eCommerce Strategy

Hootsuite

Customers expect deals and promotions from their favorite retailers. That means a marketing plan in the lead-up to Black Friday so that you can capture your customers’ attention and get them excited for your online sales. Tease your Black Friday promotions in advance. Influencer marketing is a powerful tool.

eCommerce 106
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32 Ecommerce Growth Hacking Tactics to Try Right Now

Marketing Insider Group

Shake things up for your customers with a new method of sparking social engagement — sending an actual printed card in customers’ order packages that are designed to promote sharing. In the email, offer something special in return for buying again, such as free shipping, an added gift, or a discount.

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300+ Digital Marketing Stats to Drive Your Marketing Strategy

Marketing Insider Group

(Insider Intelligence) 61% of marketers consider AI a crucial component of their data strategy. DemandSage) Image Source: Bloggers Passion 88% of marketers plan to increase or maintain their investment in SEO. Hubspot) 75% of marketers recognize SEO as their most effective content strategy. million by the end of 2024.