Duct Tape Marketing

MARCH 26, 2015

Today’s Guest Post is by Duct Tape Marketing Consultant, Jamie Patterson-Kaulmann – Enjoy! . The concept of the Marketing Hourglass is ubiquitous in the marketing world. Unity Mark , a fellow Duct Tape Marketing Consultant, is another example. via PhotoPin.

Customer 65

Customer Non-Profit Traditional Marketing Place 65

Duct Tape Marketing

FEBRUARY 16, 2023

3:57] If I’m that solo owner and I’ve been paying myself a nice salary and there’s maybe 10% profit at the end of it – is that considered cash flow or is that considered an expense of the business? [6:34] They need to have some extra bit of profit there that's going to make this whole endeavor worthwhile to them.

Non-Profit 80

Non-Profit Price Education Manufacturing 80

Marketing Insider Group

FEBRUARY 5, 2024

(HubSpot) 80% of bloggers affirm that blogging contributes to significant marketing success. Orbit Media) 90% of businesses employ content marketing tactics like blogging. DemandMetric) Companies that blog attract 55% more website visitors than non-blogging companies. Venngage) The average length of a blog post is 1,376 words.

Digital Marketing 87

Digital Marketing Marketing Strategy Shoppers User-Generated 87

Content Marketing Institute

AUGUST 15, 2018

HANDPICKED RELATED CONTENT: The 2017 Content Marketing Framework: 5 Building Blocks for Profitable, Scalable Operations. If you can begin to gather more valuable data from your audience, you can become a more competent company – and enable better business decisions across the sales and marketing spectrum.

Non-Profit 84

Non-Profit Energy User-Generated Education 84

Marketing Insider Group

OCTOBER 16, 2021

He goes on to explain that this “shared belief dynamic” only works when every person in the company from sales and marketing to customer support understands and gets behind those beliefs fully. These companies will continue to have huge success without relying on traditional marketing techniques.

Customer 100

Customer CMO Customer Journey Non-Profit 100

Unbounce

OCTOBER 24, 2023

When she’s not saving the world from un-fun marketing or researching everything about the science of fun, she’s building her animal rescue, Maison Misha. More blog posts by Karine Bengualid What is SaaS marketing and how is it different from traditional marketing? See what I did there?)

Marketing Strategy 52

Marketing Strategy Product Marketing Marketers 52

Unbounce

OCTOBER 24, 2023

When she’s not saving the world from un-fun marketing or researching everything about the science of fun, she’s building her animal rescue, Maison Misha. More blog posts by Karine Bengualid What is SaaS marketing and how is it different from traditional marketing? See what I did there?)

Marketing Strategy 52

Marketing Strategy Product Marketing Marketers 52

Marketing Insider Group

NOVEMBER 16, 2019

He goes on to explain that this “shared belief dynamic” only works when every person in the company from sales and marketing to customer support understands and gets behind those beliefs fully. These companies will continue to have huge success without relying on traditional marketing techniques.

Customer 111

Customer CMO Customer Journey Marketing 111

Scoop.it!

MARCH 14, 2023

No wonder 86% of B2C marketers believe content marketing is a key strategy. Apart from being a powerful channel for generating new business opportunities, content marketing comes with another big advantage — it’s 62% less expensive than traditional marketing. Another advantage is having fewer competitors.

B2C 90

B2C Content Marketing Marketing Marketers 90