Marketing Insider Group

DECEMBER 12, 2024

One type of software larger agencies are using with success is partner marketing software. This software makes it easy to adjust staffing levels to meet project demands, expands access to diverse talent pools, and supports the management of large-scale marketing projects.

Shipping 52

Shipping Marketing Marketers Email Marketing 52

Animalz blog

MAY 27, 2025

If you cant answer that, dont ship it. Here are the key takeaways from the episode: “You should not ship something, or you shouldn’t even execute an idea if you can’t articulate the one thing that someone should walk away with after consuming that.” Real audience input grounds your campaigns in what matters.

Shipping 62

Shipping eBook Whitepaper Thought Leadership 62

Animalz blog

MAY 3, 2024

Content marketing at small companies is like riding a bike — you jump on and start pedaling. Content at large companies is more like captaining a cruise ship. The partner marketing team wants a case study, the sales team needs a new one-pager, the demand gen folks are eager to publish a new ebook, and so on. (

Content Marketing 52

Content Marketing Shipping Whitepaper Customer Acquisition 52

CXL

JUNE 2, 2022

Alignment with sales ops, field marketing, customer marketing, and the sales dev team is a non-negotiable for Snowflake. “We We needed to make sure that when you see an ABM campaign, it’s reflective of not only sales input, but also product marketing, partner marketing, field marketing, and our SDRs.

Direct Mail 87

Direct Mail Transform Marketing Marketers 87