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5 Digital Marketing Trends To Dial Up In Uncertain Times?

Marketing Insider Group

Today’s shoppers have grown impatient and we demand swift, seamless experiences across digital platforms. In addition to personalized marketing messages, find ways to listen and respond to their questions. One of the ways to engage your customers’ hearts as well as their heads is to personalize marketing to meet their needs.

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17 Marketing Trends You Need to Know for 2022

Marketing Insider Group

From personalized messaging that helps them solve problems to make a buying decision to a customer-focused culture throughout their customer journey, an experience that delivers quality across all channels is more likely to earn their business. In addition to personalized marketing messages, find ways to listen and respond to their questions.

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Revolutionizing Your Strategy: Insider Digital Marketing Tips for Success

Rock Content

Use your findings to identify the best marketing channels, and find ways to personalize your marketing efforts for the entire audience or targeted segments of your customer base. Examples of personalization include: Address people by name in emails, texts, and other messages. Market introductory offers to new customers.

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Personalization: The difference between intents and personas

Welcome Software

Early-stage interest Signals: Whitepaper downloads, event page visits, blog post reads Action: Offer related content to nurture their curiosity Example: A visitor reads three blog posts about experimentation. For example, recommend advanced content to a user who's visited your blog multiple times and downloaded a whitepaper.