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Top 5 Use Cases for AI Personalization in Marketing

Hubspot Marketing

Thought Leadership Yes, you can use AI to identify thought leadership opportunities. As I was researching use cases for this article, I turned to X to ask marketers for examples of how they use AI for personalization. You can also localize ads, product marketing assets, and SEO content.

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Curating Content for Thought Leadership: How to Build Authority and Influence in your Industry

Scoop.it!

Thought Leadership, combined with content curation, is used to deliver unique opinions and viewpoints by subject matter experts to inform, educate, entertain, and impart wisdom to others. In a survey conducted in 2022, Thought Leadership was an effective tool used by organizations to provide value to customers during tough times.

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Why a High Performing Product Marketing Team Is the Key to Growth

Adobe Experience Cloud Blog

What does product marketing do? Having built and led worldwide product marketing teams for over a decade, the question I most often got from employees across the business was, “what is it your team does again?”. The best description I’ve seen of product marketing’s value to a business comes from Google.

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Make Your Events Program A Star: How to Plan a Multi-Channel Event the Right Way

Adobe Experience Cloud Blog

PR: Traditional PR won’t allow for too much creativity here, but that never stops me! Product Marking: Your product marketing team is extremely important in ensuring the success of your event. Work with your PR team to leverage your executives for briefings and speaking opportunities.

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Brand amplification matters: Reintroducing Employee Advocacy by Sprout Social

Sprout Social

Creating buzz and increasing impressions for your marketing team. Increasing earned media for your PR team. Maintain consistent brand messaging and fuel thought leadership. About 47% of buyers say thought leadership led them to discover and purchase from a company.

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30 Experts Identify Biggest Mistakes in Content Marketing

Content Marketing Institute

In particular, corporate blogs that are nothing more than a self-promotional PR channel seem to be all too common. Ali Wert , content marketing manager, Frontline Education. Corporate blogs that are nothing more than self-promotional PR are all too common, says @allisonwert. CMWorld Click To Tweet.

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6 Questions for Inspirational Women in Marketing | Part 10 | Agency Feature

Set Up

Eventually, I joined a PR agency. I joined Three Five Two to run Growth Marketing. Growth marketing accelerates learnings in pursuit of product-market fit through rapid test-and-learn experimentation. Subscribe for more thought leadership here! I learned so much while in this department. First Name.

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