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This day in search marketing history: January 8

Search Engine Land

Report: US Search Ad Spend Rises 12 Percent YoY In Q4 2013; Smartphone CPCs Drop. 2014: IgnitionOne released its fourth quarter Digital Marketing Report, showing that the paid search market in the US continued to grow. Google Is Hiring Someone To Find Ways To Make You Want To Search While Signed-In.

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The best AI video generators for creators and marketers

Search Engine Land

Get the daily newsletter search marketers rely on. The best AI video generators for marketers Many marketers can get the upskilling or reskilling they need to learn how to use the powerful AI-based tools that YouTube creators use now. Watch “Discover Synthesia in 4 minutes | Product Tour” for an overview.

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Ecommerce PPC: 4 optimizations to do before the holiday season

Search Engine Land

Conversion rate can typically be affected from 3 places: 1️⃣ Traffic Quality: Where the traffic is coming from 2️⃣ Website UX/UI: Mobile Friendliness, Speed, Navigation 3️⃣ Product Offer: Pricing, Competitiveness, Copy etc. The other is product-market fit. SUBSCRIBE See terms.

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10 SEO challenges faced by fast-growing SaaS companies

Search Engine Land

Flawed SEO content strategy Before investing in SEO, most SaaS product marketing teams will start creating content based on the customer journey stages. This type of content often revolves around branded terms that help with performance marketing and email outreach – but not SEO. Well, it’s a video streaming SDK provider.

SEO 117
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The Best Marketing Jobs and Careers for You to Pursue in 2023 (BIR NNP)

Hubspot Marketing

Product Marketing Product marketing is all about setting the tone for how, where, when, and why a company promotes its products and services. Product marketers are typically assigned to one product or product line. They act as chief advocate and strategist for that product.

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The Ultimate Guide to Marketing Jobs

Hubspot Marketing

Product Marketing. Product marketing is all about setting the tone for how, where, when, and why a company’s products and services are promoted. Product marketers are typically assigned to one product or product line and act as chief advocate and strategist for that product.

PR 122