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6 Social Listening Tools and What They’re Best for (With Alternatives)

Buffer Marketing

trillion historical data points dating back to 2010. It can help you gain valuable insights about your audience that can aid in improving everything from your social media campaigns to your overall marketing strategy. AI assistant for actionable insights. Upload custom data for monitoring trends. Price : Not publicly available.

Price 125
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Influencer Marketing Strategies for All Generations

Girl Power Marketing

For years, well before adopting the moniker of influencer marketing, brands have sought endorsements from celebrities and people of note. It is one of the fastest-growing brand-building strategies, nearly tripling in value to an estimated $9.7 billion in recent years. What kind of messaging reaches Gen X?

Gen Z 52
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9 YouTube stats to inform your marketing strategy in 2019

Sprout Social

By 2010, YouTube was generating more than two billion views each day. As video has continued to grow as one of the most compelling channels for marketing and entertainment, YouTube has remained at the forefront. Individual creators, many of whom are also influencers, drive about 92% of the total views on sponsored videos on YouTube.

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Influencer Marketing Strategies for All Generations

Girl Power Marketing

For years, well before adopting the moniker of influencer marketing, brands have sought endorsements from celebrities and people of note. It is one of the fastest-growing brand-building strategies, nearly tripling in value to an estimated $9.7 Millennials are the generation most closely associated with influencer marketing.

Gen Z 52
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5 Trends for the Future of Marketing in 2020 and Beyond

Marketing Insider Group

As marketers, it’s important for us to keep an eye on statistics, research, and trends in data to spot opportunities. But make sure there’s plenty of room to adapt and change in your marketing strategy. For example, nobody could have predicted how 2020 would change the face of marketing. Source: [link].

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Diving Deep Into Marketing in Financial Services (My Takeaways)

Hubspot Marketing

Before delving into the strategies and examples, let’s discuss tips for solving your most fundamental marketing challenge — building a product customers love. When customers love your product, marketing becomes much easier. Financial Services Marketing Strategies Marketing for financial services doesn’t have to be boring.

Marketing 135
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Top Influencers in 2023: Who to Watch and Why They’re Great

Hootsuite

These influencers have cultivated their audience for years to build their brand on social media from the ground up. In this article, we’ll cover who the top influencers are, how to work with them, and what makes someone a social mega- influencer. What makes someone a top influencer? Try it free today.