Sprout Social

JULY 18, 2016

Here’s a quick list of the types of content you can use to market your brand: Blog posts. — Sprout Social (@SproutSocial) May 17, 2016. Part of your content marketing strategy should include repurposing your content to share in a variety of ways while staying on brand. Email marketer. Newsletters.

Marketing Strategy 111

Marketing Strategy Content Marketing Transform Marketers 111

Marketing Insider Group

SEPTEMBER 14, 2020

HubSpot’s top lead magnet ebook was shared over 12,000 times in a year. 72% of marketers say that content marketing sparks engagement growth. Approximately 85% of buyers trust testimonials created by other consumers as much as they trust recommendations from personal contacts, which is up from 84% in 2016. Optinmonster).

Digital Marketing 134

Digital Marketing Marketing Strategy B2C Marketers 134

Scoop.it!

MARCH 10, 2022

You need several different types of content for content marketing campaigns like ebooks, landing pages, blogs, articles, and more. And for a long time marketers have been using company emails as a marketing channel by employeing email automation. Digital communication presents an opportunity for automation.

Content Marketing 110

Content Marketing Transform User-Generated Marketers 110

Hubspot Marketing

APRIL 25, 2017

Co-marketing: Partnering with another brand will help you inherit some of their image and reputation and create brand evangelists outside your circle. It's a fantastic way to gain a large volume of new contacts alongside your organic marketing efforts. It'll also help you build an email list, which brings us to our next point.

PR 112

PR Inbound Marketing eBook Place 112

Rock Content

SEPTEMBER 7, 2016

For example, your goal may look like this: “Generate 1,000 downloads of our holiday shopping eGuide by December 10, 2016.”. Your offer is the most important aspect of your holiday marketing campaign. Make them: 1.) Attainable. Measurable. Time-bound. It’s beneficial to find out as many details about your target audience as possible.

Whitepaper 65

Whitepaper Promotion Marketers Marketing 65

Rock Content

OCTOBER 11, 2023

I’d love to spill all the beans about my job, but that’d be a whole ebook! There was one time when I invested a solid five hours revamping an article from 2016. They were in charge of creating the landing page for downloading the material, and they used some savvy email marketing tricks to promote it.

SEO 52

SEO User-Generated Analytics eBook 52

Adobe Experience Cloud Blog

JANUARY 20, 2014

Despite the abundance of articles and blog posts proclaiming the death of email marketing (Overcrowded inboxes! Social media is killing email!), a 2013 benchmark report from MarketingSherpa found that 64% of companies planned to increase their investment in email marketing. Email isn’t going anywhere.

Whitepaper 134

Whitepaper Outbound Marketing Email Marketing Thought Leadership 134

Hubspot Marketing

AUGUST 9, 2018

But the marketing job market is increasing faster than anyone expected. The Bureau of Labor Statistics found that in 2016, almost 250,000 marketing jobs existed. The marketing profession is growing faster than the average for all other occupations, and it likely won’t stop anytime soon. Email Marketer.

PR 144

PR Marketers Marketing Non-Profit 144

Neil Patel

JANUARY 20, 2021

And yes, the sophistication of the audience targeting options is every marketer’s dream. AdExpresso analyzed over 100 million dollars of ad spend and determined the average ad cost for the whole of 2016. You can set up an email capture form to get people on a notification list. Why not turn it into an event? The result?

User-Generated 145

User-Generated Promotion Social Media Marketing Branding 145