Hubspot Marketing
MAY 25, 2017
At most companies, it can feel like marketing and sales are far from being on the same team. According to the 2017 State of Inbound report, fewer than half of marketers would describe their respective companies' Sales and Marketing teams as "generally aligned.". Data from the 2017 State of Inbound Report.
Base.ai
JANUARY 6, 2022
The industry’s first TOP25 & TOP100 celebrates the thinkers and the doers in Customer Marketing & Advocacy (CMA) “For the first time in the CMA space, we are recognizing the TOP25 Influencers and the TOP100 Strategists that are leading the way, driving visibility and value for our industry and their respective organizations as a whole.
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Adobe Experience Cloud Blog
DECEMBER 15, 2017
The results of our 2017 State of Engagement Report are in, and there’s good news and bad news. I’ll lead with the positive: 98% of marketers have customer engagement strategies. What that says is that our customers want to be engaged by brands in meaningful ways, and marketers have gotten the message.
Adobe Experience Cloud Blog
MARCH 2, 2017
And this is just the first of a number of enhancements planned for our program this year, so stay tuned for additional ways Marketo users (and aspiring users) can take their skillset to new levels in 2017! I’d love to hear about how it has benefitted your customers and your company. Are you running an education program?
Martech
FEBRUARY 22, 2024
2017 was a watershed year where I witnessed firsthand a massive influx of new clients to the Lytics CDP during my time there running customer success. Fast forward from 2017 to 2024: GDPR, CCPA and a rapidly growing patchwork of state-determined policies influence data residency, accessibility and proper usage.
Adobe Experience Cloud Blog
JANUARY 26, 2017
As frustrating as a high churn rate can be, there are ways that you can you improve customer retention, all the while identifying post-sale opportunities. More than salvaging customers who might be on the brink of leaving, customer marketing maximizes the opportunities you already have. Don’t take my word for it.
Sprout Social
JUNE 24, 2019
Digital Natives Group was also the winner of our 2017 Social Media Campaign of the Year and was named 2018 Partner of the Year award. SocialCompass boutique marketing agency that specializes in helping small- to medium-size businesses develop a successful digital marketing strategy. SocialCompass. Wednesday Seven.
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