5 successful crisis communication examples brands can learn from
Sprout Social
JULY 12, 2022
If (and, more likely, when) a breach of customer trust occurs, it is critical to address it appropriately to stave off the worst possible consequences, which might include negative impacts to: Short- and long-term brand reputation. Stock prices (for public companies). Customer loyalty and attrition. Sales and revenue.
Let's personalize your content