31 Influencer Marketing Stats to Know in 2023
Hubspot Marketing
JANUARY 16, 2023
With influencer marketing , brands employ online influencers to promote their products or services. In 2022, the influencer market in the U.S. 72% of Gen Z and Millennials follow influencers on social media. 38% of marketers say generating sales was their top goal for influencer marketing in 2022. There were 3.8
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