Scoop.it!

MARCH 21, 2023

2023 is outside, and most digital marketing specialists understand that today’s SEO is more than keywords in content and tons of backlinks from other resources. To win SERPs in 2023, we need to write content for people but, at the same time, make it look high-quality for search engines.

User-Generated 81

User-Generated SEO Copywriting Place 81

Digital Marketer

JANUARY 16, 2023

Half of those jobs were in the digital and media sectors, meaning digital and content marketing skills are highly valued. The reason for this increased demand for marketers is tied to the rise in digital marketing. New methods of marketing have continued to develop out of the digital sector.

Education 76

Education Marketing Marketers Communications 76

Search Engine Land

DECEMBER 4, 2023

The technology’s ability to quickly generate high-quality text has been a boon for marketers, saving time on ideation and execution of projects. Announcements like this reinforced the question that’s been on digital marketers’ minds for years: what will our roles look like as AI continues to do more of what we used to do manually?

Transform 114

Transform Copywriting User-Generated Price 114

Hubspot Marketing

DECEMBER 11, 2023

It’s no secret that embracing AI can come with a wide range of benefits for your marketing team — things like task automation, time and cost savings, increased productivity, and more. Despite these evident benefits, there is a lingering reluctance among many marketers to incorporate AI into their strategies.

User-Generated 101

User-Generated Marketing Marketers Copywriting 101

Hootsuite

JANUARY 4, 2023

Social marketing efforts can even support social commerce sales, in which customers purchase from your brand without ever leaving the social platform. Your social media marketing team also supports (or sometimes provides) social customer service. Source: Hootsuite 2023 Social Trends Report. People spend nearly 2.5

Social Media Marketing 77

Social Media Marketing User-Generated Marketing Marketers 77

Hootsuite

MAY 25, 2023

Let’s all welcome our robot overlords, as AI has proven to be an unstoppable force in digital marketing. With our beloved robots here to stay, it’s high time you kitted out your marketing toolbox with the best AI tools for social media! This blog post will cover 15 of the best tools AI social media marketing offers.

Price 116

Price eCommerce User-Generated Advertising 116

Digital Marketer

MARCH 16, 2023

TOP ARTICLE: How Facebook Ads Are Changing In 2022 TOP PODCAST: Episode 231: Become A Certified Email Marketing Master TOP VIDEO: Paid Traffic Mastery Certification w/Kasim Aslam Top Performing Articles The article titles cover a variety of topics related to digital marketing, advertising, and related fields.

Copywriting 72

Copywriting Social Media Marketing Retail Digital Marketing 72

Rock Content

MARCH 17, 2023

Each one has its own unique set of industry and market skills that a freelancer will need to be successful. Whether you want to be a blogger, copywriter, content writer, or SEO Google expert, you will need certain skills to further your freelance career. Hone your skills and use this knowledge to market your own services.

Finance 90

Finance Copywriting Digital Marketing SEO 90

Backlinko

MARCH 24, 2023

In fact, this is the same process I’ve used to rank #1 in Google for “SEO checklist”: And “link building tools”: So if you want to rank higher in Google in 2023 and beyond, you’ll love this new guide. For example, my target keyword on this page is “SEO copywriting”: As you can see, my title tag starts off with that keyword.

SEO 91

SEO Inbound Marketing Analytics User-Generated 91

Neil Patel

FEBRUARY 3, 2023

As the most effective way to reach your audience, search is critical to your digital marketing strategy and each customer journey. Let’s see what search has in store for us in 2023 by sifting through what’s changed and where we’re headed. Search is like the front door to your website. How Has The Search Landscape Changed?

User-Generated 144

User-Generated SEO Transform Entertainment 144

Litmus

APRIL 18, 2024

DIY design tools are becoming more popular When it comes to actually creating emails themselves, marketers still spend a lot of time in Adobe Photoshop, the OG design king. In 2023, Adobe went 1-2-3 on the most popular design tools, but this year, Figma moved to #2. Email marketers are being asked to ramp up significantly.

Email Marketing 96

Email Marketing Marketing Marketers Copywriting 96

Customers.ai

MARCH 21, 2023

And if you are a small business, you should try all the best marketing tools for success. So, keep writing, keep revising, and take advantage of the plethora of digital marketing apps available that can enhance your copywriting (and revenue!). The post Best Email Opening Lines for 2023: Over 50 examples!

CRM 52

CRM Copywriting Outbound Marketing Communications 52

Rock Content

MAY 31, 2023

Imagine you’re a marketer looking for more information or expert opinion on HubSpot’s report, The State of Marketing 2023. A Rock Content copywriting pillar page is an excellent example. Do you want to continue to be updated with Marketing best practices? Become an expert on a topic! See you there!

Copywriting 79

Copywriting Health SEO Place 79

Ariyh

AUGUST 28, 2023

🧑‍💻 57k+ marketers swear by this daily newsletter Stacked Marketer curates the most useful and important digital marketing news and boils it down to a 7-minute read. Journal of Consumer Research (January 2023). by suggesting present tense in the placeholder text). Sign up here (it's free).

eCommerce 101

eCommerce Copywriting B2C Communications 101

Unbounce

MAY 13, 2024

He’s obsessed with identifying and reversing bad marketing practices, and his disdain for marketers who send campaign traffic to their homepage is legendary, resulting in landing page rants that can peel paint off an unpainted wall. AI copywriting : Quickly generate copy for your pages, ads, emails, and more with AI.

Price 105

Price eCommerce User-Generated Copywriting 105

Rock Content

FEBRUARY 7, 2024

Here’s a closer look at what content creators, digital marketers, and brands need to know about how to use AI for content creation in 2024 and beyond. What concerns should today’s marketers and content creators be aware of when integrating AI into their ongoing workflows? Is it possible to use AI ethically?

User-Generated 52

User-Generated Copywriting Digital Marketing Product 52

Backlinko

JANUARY 8, 2024

million 10.60% 2023 464.7 Other common ways include: Talking to friends or family Listening to other podcasts Internet searches Podcast Market Size So, just how big is the podcasting industry worldwide? Here’s a detailed table: * Projected figures Year Size of Podcast Industry Market ($) 2023 23.56 billion 2024* 30.03

Entertainment 107

Entertainment User-Generated Advertising Advertisers 107

Hubspot Marketing

JANUARY 11, 2023

Ask yourself questions like: Is the job purely inbound marketing, or will it require outbound work? Who is the employer — an agency with a buzzing digital marketing team in place already, or a small company looking to leverage the power of social media to grow their sales? Will you be a specialist or a generalist?

Management 145

Management Marketing Marketers Inbound Marketing 145

Unbounce

JANUARY 3, 2024

For those who aren’t big fans of copywriting our AI-powered copy generator Smart Copy can fill the gap by generating professional, high-quality content with just a few clicks. Related articles The AI guide to conversion rate optimization June 8, 2023. 41 minute read AI marketing What is AI marketing?

eCommerce 52

eCommerce User-Generated Copywriting Digital Marketing 52

Unbounce

JANUARY 3, 2024

For those who aren’t big fans of copywriting our AI-powered copy generator Smart Copy can fill the gap by generating professional, high-quality content with just a few clicks. Related articles The AI guide to conversion rate optimization June 8, 2023. 41 minute read AI marketing What is AI marketing?

eCommerce 52

eCommerce User-Generated Copywriting Digital Marketing 52

Martech

MARCH 27, 2023

This article explores the most sought-after skills in digital marketing and what they mean for marketing professionals and the industry. Top skills marketing leaders look for when hiring Up to 57% of marketing leaders prioritize analytics experience when hiring new talent, according to the State of Marketing 2023 report.

Digital Marketing 22

Digital Marketing PR Analytics Copywriting 22

Rock Content

OCTOBER 12, 2023

As of 2023, social media is much more than just a way for people to keep up with friends or kill a little time when they’re standing in line for coffee. Content Strategies for Contractors Content is more than just an important part of digital marketing for contractors. It’s also the key to making a big splash on social media.

Social Media Marketing 68

Social Media Marketing Copywriting User-Generated Marketing 68

Sprout Social

SEPTEMBER 18, 2023

Optimizing your marketing budget: 5 best practices To navigate the current economic situation, some brands are investing in more resources. According to The State of Social Media 2023 report, 79% of marketers expect an increase in their overall marketing budgets in the next three years.

Social Media Marketing 126

Social Media Marketing Marketing Marketers Influencer Marketing 126

Digital Marketer

NOVEMBER 20, 2023

If generative AI is the future of marketing (and media in general), how can you compete with other marketers if ALL OF US have access to the same tools? We can all use the most amazing copywriter as a template to write our own copy. We can even develop entire marketing plans in SECONDS. Writing consistent copy WAS hard.

User-Generated 96

User-Generated Marketing Marketers Copywriting 96

Rock Content

SEPTEMBER 9, 2023

By now, every business owner and brand manager knows that content is king in digital marketing. Professional copywriting services are the best way to scale content production without sacrificing quality, and choosing the right platform for your needs is vital. But it’s no longer enough to post to a company blog once a week.

Price 84

Price Copywriting Analytics Communications 84

Digital Marketer

JULY 7, 2023

Want to get certified in Content Marketing? Leverage the tools and channels to predictably and profitably drive awareness, leads, sales, and referrals—EVERYTHING you need to know to become a true master of digital marketing.​ ChatGPT prompt: “Generate 10 blog post ideas about digital marketing trends in 2023.”

Marketing Strategy 81

Marketing Strategy Content Marketing Marketing Marketers 81

Unbounce

APRIL 6, 2023

AI marketing doesn’t mean the end of real, flesh-and-blood marketers. In fact, these tools are making marketers more effective. With loads of different applications (from research and analytics to copywriting and design), AI is quickly becoming a part of the everyday marketing toolstack.

Product 81

Product Copywriting Price User-Generated 81

Unbounce

MAY 15, 2024

AI copywriting : Quickly generate copy for your pages, ads, emails, and more with AI. Related articles Landing page optimization How to score double-digit conversion rates—A marketing hero’s journey May 27, 2021. 9 minute read A/B Testing How a three-word A/B test led to triple-digit conversion growth March 5, 2024.

Non-Profit 59

Non-Profit Customer Acquisition User-Generated eCommerce 59

Set Up

MARCH 28, 2023

She and I looked into some majors that were good in communication skills, design, attention to detail, and copywriting. She felt that marketing was the perfect fit for me, so I began to pursue it. Q6 | What emerging marketing trend excites you? Kelly: My team's biggest focus in 2023 is to do more with less.

Copywriting 98

Copywriting Advertising Advertisers SEO 98

Neil Patel

MARCH 7, 2023

ChatGPT took the internet by storm at the end of 2022, and its creator, OpenAI, already expects it to generate more than $200 million in revenue by the end of 2023 and hit $1 billion in 2024. Digital marketers need to be extra careful here, however, when using ChatGPT for writing prompts.

SEO 104

SEO Transform User-Generated Copywriting 104

Businesses Grow

DECEMBER 8, 2022

In 2023, marketing and the marketing profession will be transformed. ChatGPT can do much more than just blogging and copywriting. And so as I’m starting to think about the implications of this, if you’re a content creator, if you’re a copywriter, you’ve got to be pretty nervous right now.

Transform 145

Transform Marketing Marketers Copywriting 145

Unbounce

NOVEMBER 7, 2023

Updated on November 1, 2023. In Q1 of 2023 , 95.3% Here are a few ideas to get your WordPress landing page around: Email marketing : Leverage your email list by sending targeted email campaigns that direct subscribers to your landing page. Digital marketing AI marketing Conversion optimization Lead generation

Whitepaper 52

Whitepaper User-Generated SEO Promotion 52

Buffer Marketing

APRIL 13, 2023

Paste this in Google: site:lever.co | site:greenhouse.io | site:jobs.ashbyhq.com | site:app.dover.io (social media manager | social media marketer | content creator | head of social media) after:2023-01-01 (or your preferred date) You can also use job boards to find roles, like Link In Bio’s Pallet or Otta to aid your search.

Management 107

Management Social Media Marketing Copywriting Branding 107

Orbit Media Studios

JANUARY 3, 2024

Here is a walkthrough of semantic SEO from my presentation at Content Jam 2023. This brings us to a realization for digital marketers and SEO copywriters. Now, to indicate relevance and quality, the page should use the target keyphrase, but also the page should use the closely related phrases. That’s 73% more phrases.

SEO 130

SEO Copywriting CMO Analytics 130

Marketing Insider Group

FEBRUARY 5, 2024

Navigating the digital marketing world is like surfing – you need to catch the right wave to successfully ride the trends. As we look ahead, the future of marketing is shaping up to be an exhilarating swell, filled with evolving challenges and opportunities. Curious about where things are heading?

Digital Marketing 81

Digital Marketing Marketing Strategy Shoppers User-Generated 81

Unbounce

DECEMBER 20, 2023

Updated on December 20, 2023. If copywriting isn’t part of your wheelhouse, no problem—Smart Copy is an AI-powered copy generator that can fill your product landing pages with enticing, picture-painting details with just the click of a button. Landing pages Digital content Ecommerce Digital marketing

Product 52

Product eCommerce User-Generated Price 52

Unbounce

MARCH 12, 2024

Why it’s popular: It’s equipped with a drag-and-drop builder , a vast array of templates , A/B testing capabilities , plenty of integrations to add functionality to your pages, AI copywriting , and popups and sticky bars. 40 minute read Conversion optimization 32 CRO tools you need in your marketing stack March 8, 2024.

Product 59

Product eCommerce eBook Shipping 59