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5 Website Copywriting Techniques to Convert More in 2023

Rock Content

While both content and website copywriting are essential for your business, there are some differences between the two. Copywriting usually refers to sales copy meant to drive the audience to purchase your product or services, including ads, emails, social media posts, landing pages, and more.

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8 Best AI Copywriting Tools (Beyond Chat GPT)

Hootsuite

It seems like AI copywriting tools are everywhere, from content generators to ecommerce chatbots. But like most tools, AI copywriters are only as powerful as the person using them. Besides knowing how to use it, you need to know when to use AI copywriting and when it’s best to use your team’s real human brains. You are a human.

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10 AI marketing tools your team should be using in 2023

Sprout Social

Artificial intelligence (AI) emerged as one of the hottest technology trends in 2023. According to our 2023 State of Social Media Report , 97% of business leaders agree that AI and machine learning (ML) will enable companies to analyze social media data and insights more effectively and use it to improve their overall marketing efforts.

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19 Best AI Platforms for Marketers and Marketing Analysts in 2023

Hubspot Marketing

HubSpot Marketing Hub offers AI tools including Content Assistant, a content creation tool for bloggers and web copywriters. Key features: GPT: reasoning, creative and technical writing tasks Dalle-E: image generation Whisper: speech transcription Price: Detailed pricing is available on this page. Learn more or sign up here.

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Product page SEO: A complete guide

Search Engine Land

The Velvet Powder Puff became a viral sensation at the beginning of 2023. If you handle a large website with hundreds of products, chances are you probably can hire a copywriter. Using generative AI can be OK as long as these product descriptions are checked by a copywriter or brand manager and they are signed off before going live.

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Top AI Tools for Marketing in 2023

Customers.ai

Anyword is a data-driven copywriting tool. Picking AI Tools for Marketing Here are some tips on how to choose the right AI tools for your marketing needs: Consider your budget AI tools can range in price from free to thousands of dollars per month. The post Top AI Tools for Marketing in 2023 appeared first on Customers.ai.

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ChatGPT turns one: How generative AI is revolutionizing PPC

Search Engine Land

Dig deeper: How to use ChatGPT to boost your PPC efforts GPT-4 is a better but more expensive writer In March 2023, OpenAI introduced GPT-4 , which brought meaningful improvements. For instance, an account doctor can now invest time previously spent copywriting into data analysis and consultation.

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