illumin

AUGUST 27, 2024

In a recent survey, almost 70% of customers said delivery time was an important factor when making online purchases and almost 25% said they look for next-day shipping options. It found that 20% of Gen Z expected same-day delivery and that 60% of them were willing to pay extra for it.

Retail 98

Retail Gen Z Shoppers Customer Acquisition 98

Martech

APRIL 15, 2022

This helps brands craft better customer experiences and reduce churn. trillion by 2026. This customer acquisition strategy focuses on delivering promotions — advertising, direct mail, content syndication, etc. What are the types of B2B marketing platforms and software available? Account-based marketing: A snapshot.

B2C 124

B2C Marketing Automation Platform Gen Z Whitepaper 124

Businesses Grow

MAY 19, 2025

She didnt just talk about the importance of authenticity; she showed us how different generations construct it. For Gen Z, legitimacy and consistency matter more than you’d expect. I hope you will join me at the next Uprising event, which will be April 21-24, 2026. For Boomers, expertise and accuracy still rule.

Gen Z 60

Gen Z Customer Journey Branding User-Generated 60

Econsultancy

DECEMBER 13, 2021

By 2026, GroupM estimates the global advertising market to hit the $1 trillion mark – a huge increase from the $641 billion reported in 2020. As a result, typical customer acquisition costs for brands selling on Amazon has risen from a 15% equivalent transaction fee per order to ones that are typically more than 20%.

Advertising 52

Advertising Advertisers Retail Shoppers 52