21 Examples of Successful Co-Branding Partnerships (And Why They're So Effective)
Hubspot Marketing
AUGUST 18, 2022
Casper and West Elm partnered so shoppers could try out the comfy mattress before purchasing — and so West Elm could advertise its chic bedroom furniture. Both brands knew their target market desired luxury and meticulous craftsmanship. Why the Target Co-branding Campaign Works. Image Source. Image Source. Image Source.
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