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9 GA4 training courses to help confused marketers

Search Engine Land

Marketing Land Cost: $249 Level: Advanced Duration: Two days Search Engine Land’s former ‘Search Marketer of the Year’, Colleen Harris, is running this SMX Masterclass course online live on August 16 and 17. Correctly track inbound marketing campaigns and report on their performance.

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5 tips for balancing ‘push’ and ‘pull’ in content marketing

Martech

Understand what consumer engagement looks like Customers have more influence in the modern market. As a result, you have to establish a mutually beneficial relationship with inbound marketing. Compelling content that provides real value through actionable information builds trust and loyalty.

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36 Digital Marketing Experts You Need To Follow On Social Media

SocialPilot

Video Marketing + David Murdico Tim Washer Bruce McKenzie Tyler Lessard George B. Email Marketing + Dela Quist Jeanne Jennings Jordie Van Rijn Elliot Ross Skip Fidura Chad S. Paid Search Marketing + Brad Geddes Lisa Raehsler Frederick Vallaeys John Gagnon Kirk Williams 6. Why should you follow him?

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Integrating Social Media and Search

Marketing Insider Group

Michaels B2BMarketingInsider blog is dedicated to sharing the ideas, topics and marketing strategies that drive real results like sales, leads, and higher customer loyalty. Michael Brenner is the author of B2BMarketingInsider and serves as Director of Online and Social Media Marketing for SAP.

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The Secret To B2B Social Media?

Marketing Insider Group

Skip to content Home About Michael Brenner Appearances B2B Marketing Insider Michael Brenner's Blog on B2B Marketing Content Marketing Demand Generation Mobile Sales Alignment Search Marketing Social Media Strategy December 15, 2010 Subscribe The Secret To B2B Social Media?

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LinkedIn SEO guide: Optimizing your profile for more connections, better leads

Search Engine Land

As with your business website, the success of your inbound marketing through LinkedIn depends on traffic and conversion optimization. Use LinkedIn’s search box to search for the broadest term that applies to your business. If you have an SEO agency, this would be “SEO” or even “marketing.”

SEO 123
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Internet Trends From The Web 2.0 Summit

Marketing Insider Group

Skip to content Home About Michael Brenner Appearances B2B Marketing Insider Michael Brenner's Blog on B2B Marketing Content Marketing Demand Generation Mobile Sales Alignment Search Marketing Social Media Strategy November 30, 2010 Subscribe Internet Trends From The Web 2.0 Summit Share The 7th Annual Web 2.0