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Smart ways to use SMS include: Flash sales or last-minute discounts Appointment reminders or confirmations Shipping updates or order status VIP-only offers or restock alerts Event reminders or holiday hours Test what types of messages drive the most engagement. Have a B2C small business?
Additionally, the 2018 B2C content marketing stats from the CMI reveal that 86% of B2Cmarketers believe content marketing to be a key strategy. Content Marketing Institute ). Almost half of all marketer’s plan to use content to reach their consumers. Content Marketing Institute. Jeffbullas ).
HubSpot) B2B bloggers spend on average 26% more time on each post compared to B2C bloggers. Spiralytics) 82% of marketers plan to maintain or increase their podcast investments. Hubspot) VideoMarketing Stats 91% of consumers express a desire for more online videos from brands. seconds over the past two decades.
As we’ve mentioned before in this article, quizzes are a popular way to build interactive content aiming at engagement , which can benefit both B2B and B2C companies. hours of video online every single day; 85% of the companies are so happy with their video results that they plan to increase spending in 2020.
You’d have a simulation of walking through a ship in the Navy and it looked like “Doom” from years and years ago. A: When I worked on military simulation, they were doing things like exercise planning for different branches of the military. And that stuff was just so rudimentary. You’d be surprised.
Retailers were taking immediate action to reduce their outgoings and shore up the ship. Only later, and too late for many, did businesses realise that digital marketing was the solution they’d needed from the beginning. The same goes for search engine optimisation , social media marketing , and videomarketing.
Business-to-consumer marketing, more commonly known as B2Cmarketing , has been shaken up in the past year thanks to the AI boom we saw in the first half of 2023. Because of this, you might be left wondering what marketing strategies are best for B2C businesses. What Is Brand Positioning?
Offer free shipping or a discount: Cash in on the psychology of free stuff to lure in more sales. Start your Q4 off strong and warm up your list with a strong email marketing strategy. Prioritize Video Content. Videomarketing is here, and it’s disrupting the industry, but what makes it so successful?
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