The Changing Role of Marketing in 2020 – Culture and Customer Experience
Marketing Insider Group
NOVEMBER 16, 2019
I can’t emphasize enough how vital it is for today’s businesses to put their customers at the heart of everything they do, not only for the success of their marketing strategy but also for the long-term success of their business as a whole. The role of the CMO is changing, and it’s no longer all about advertising and brand management.
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