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Holistic Marketing Works — Here's How You Can Apply It to Your Campaigns [+ Expert Tips]

Hubspot Marketing

The uniform brand presence a la Apple can help you generate more revenue. Brand management tool Marq found that “ consistent brand presentation across all platforms can increase revenues by up to 23%.” Sales and marketing develop a deck together while sales and ramping up their efforts. How do you get started?

CMO
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The 12 Sharpest Lessons from Marketing Leaders at Fortune Media, Liquid Death, Oatly & More

Hubspot Marketing

Since marketing Malrt is such a new phenomenon, Sokratov, brand manager for Jeppsons Malrt, feels a lot of freedom to be funny, to be outlandish, to be experimental. (In In fact, one of the people she looks to for inspiration is previous marketing master Greg Fass of Liquid Death.) Where can you stand out?

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15 Audience Segmentation Tools You Need to Stop Guessing & Start Engaging

Customers.ai

It’s designed for enterprise-level personalization. Large ecommerce brands managing complex data and multiple customer touchpoints. Pro tip: Use Adobe’s real-time personalization feature to dynamically adapt campaigns based on live customer behavior. Who is it perfect for? Who is it perfect for?

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Position-less Marketers Empowered to Bring the ‘Personal Shopper’ Touch to Online by Optimove

Martech

It personalizes website content to highlight outfits that match the customer’s style and suggests new arrivals from favorite brands. AI enabling the Position-Less Marketer By streamlining, automating and elevating so many marketing tasks, AI has paved the way for Position-less Marketers.

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Marketing Amnesia: Why Customers Forget Your Brand And What To Do About It

Vertical Response

A decline in customer interaction is a red flag that signals your brand might be losing relevance in the market. Tackling these issues is vital for effective brand management and decision making. Marketing amnesia occurs when customers forget a brand, often due to a lack of engagement.

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SMG Marketing Makeover 2025 – What’s Working, What’s Not, and What’s Next

Sachs Marketing Group

This guide examines what is currently working in digital marketing, identifies tactics that are falling short, and outlines where savvy brands are investing next. Whether you’re a brand manager, business owner, or agency marketer, now is the time to audit and adapt. Whats Working in 2025 1.

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Position-less Marketers Empowered to Bring the ‘Personal Shopper’ Touch to Online by Optimove

Search Engine Land

It personalizes website content to highlight outfits that match the customer’s style and suggests new arrivals from favorite brands. AI enabling the Position-Less Marketer By streamlining, automating and elevating so many marketing tasks, AI has paved the way for Position-less Marketers.