Bannerflow

JULY 16, 2019

Interview with Elin Svahn, Global Marketing Manager and Head of Brand Studio at Klarna. Klarna’s brand marketing has received international attention, its campaigns featuring the likes of Snoop Dog and Dancing Man are not only incredibly popular – they’re award-winning. The brand is amazing, the possibilities are basically endless.

Transform 45

Transform Global Marketing Copywriting PR 45

Unbounce

JUNE 6, 2023

I’m Pete Housley , CMO of Unbounce. James is our AI enhanced creative director who runs an in-house content and PR shop. That reminds me of a great example out there of some of the best AI marketing that we’ve seen, and it happens to come from a purpose-driven brand called GoFundMe. A remarkable piece of work. [00:06:11]

Marketing 126

Marketing Marketers Entertainment Transform 126

Sprout Social

AUGUST 4, 2021

To some, the social media manager title is a step in the pathway to becoming CMO. We know social has the power to make or break a brand, but those at the helm of social strategy don’t always get the respect to match. Do brands, companies, routinely hire graduates of that program? Being called an Intern [link].

Management 138

Management Education Social Media Marketing Copywriting 138

Marketing Insider Group

JANUARY 6, 2020

Attending a marketing conference is a great opportunity to learn about up-and-coming trends and new technology in the industry, network with peers, brands, and vendors, and just stir up a bit of new inspiration and enthusiasm for your work. Digital Summits. Various dates through 2020 in 23 major cities across the USA. B2B Marketing Exchange.

Marketing 23

Marketing Marketers eCommerce Social Media Marketing 23

Marketing Insider Group

FEBRUARY 5, 2024

Diving into the freshest digital marketing stats is crucial for keeping your business and brand not just afloat, but sailing ahead. Zippia) 76% of marketers using generative AI apply it for basic content creation and copywriting tasks. Startups Magazine) Over 90% of brands utilize social media for marketing.

Digital Marketing 87

Digital Marketing Marketing Strategy Shoppers User-Generated 87

Hootsuite

AUGUST 6, 2021

Your average social marketer isn’t typing out dank memes all day—they’re creating content that drives new leads, responding to customer questions, and protecting their brand’s reputation online. They’re copywriters, designers, content strategists, photographers, videographers, and data analysts. of the marketing budget by 2026.

Management 130

Management Marketing Marketers Key Performance Indicator 130

Sprout Social

AUGUST 1, 2019

A social media manager can be a marketer, a strategist, a copywriter, a designer, an analyst and a customer service rep—sometimes all in one day. As the voice of your brand for customers on social, you have to be able to drop what you’re doing at a moment’s notice to hop on a trending topic or handle a disgruntled customer complaint.

Management 111

Management Copywriting Communications Social Media Marketing 111