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Five Reasons Not to Trust AI to Write Your Content

Trade Press Services Newsletter

Should Marketers Use Artificial Intelligence to Generate Content? With AI tools that generate website copy, blogs, sales emails and social media posts at the click of a button, it’s easy to be tempted by the promise of quick and easy content production. AI-generated copy can be inaccurate. ” The answer is…maybe.

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Brand Messaging: How to Create an Intentional and Strategic Communication for Your Brand

Rock Content

Branding is part of the survival of any business on the market. The effort to develop and implement a communication pattern is called brand messaging , and it can create a standardized way of conveying the brand’s values to the public. To detail the subject, we will cover the following topics: What is Brand Messaging?

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Web Design Requirements Checklist: 10 Must-Haves for Every Marketing Website

Orbit Media Studios

Does the site comply with privacy laws? The process of building a search-friendly site affects the navigation, the inventory of pages, the copywriting and even the programming. Copywriting indicates relevance for the target phrases. Lead generation is really the overall goal, not a specific requirement.

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LinkedIn SEO guide: Optimizing your profile for more connections, better leads

Search Engine Land

LinkedIn is a powerful search engine capable of generating targeted, substantial traffic to your profile. From profile optimization and SEO to content posting and engagement, this guide covers everything you need to turn your LinkedIn profile into a brand-building, lead-generating machine.

SEO 121
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AI in 2024: A Digital Marketer’s Guide to Benefits and Pitfalls

Digital Marketer

Whether it is using ChatGPT for generating ideas or Jasper for your captions, AI is here to stay. Well, sophisticated AI algorithms can help businesses fine-tune their interactions with users. All these pointers allow you to deliver hyper-personalized content, product recommendations, and user experiences. There’s more.

Law 91
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How to Successfully Design a Multilingual Website: Tips & Considerations

Orbit Media Studios

In many cases, you’re translating the bulk of your content but adding or removing some based on local laws or culture. Questions to consider: Does the business operate under the same brand worldwide? Forms The most common place to have an unexpected issue is in forms or other user input. Does marketing vary by region or country?

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Homepage Best Practices: 20 Things to Add to Your Homepage Design (and 5 things to remove)

Orbit Media Studios

Here are the few best practices for logo treatment: Not too big Big logos add visual noise without actually enhancing the brand. This kind of over-branded wastes space that could be used for other important things, such as telling the visitor what business you’re in. 55% of B2B lead generation websites have “contact” in the top right.