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The B2B case for retention marketing: 7 key tactics

Martech

Dig deeper: Where B2B brands win and lose on customer retention Let’s review the best retention marketing strategies for B2B. The product’s features align with market demand, its quality is up to par, and it’s appropriately priced and distributed. Top-shelf customer service The same logic applies to problem resolution.

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12 Niche Marketplaces to List Your B2B Services

Neil Patel

B2B brands are finding huge success in the digital marketplace industry and everyone wants a piece of the pie. For B2B marketers looking to carve out spots in the B2B marketplace world, niche marketplaces offer ways to speak to new customers. Bulk Pricing. Meanwhile, customers save money by buying in bulk.