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I didn’t know at the time this was what we now call “content marketing” but I know it worked! What’s the simplest way you can explain content marketing? Content marketing is the gap between what brands produce and their audience actually wants. Is content marketing a big name brand game exclusively?
Additionally, you can use certain metrics, such as: Open rate Click rate Bounce rate Response rate Unsubscribes Lead and conversions Return on ad spend (ROAS) Brand engagement on website by finding out the number of unique visitors, return visitors, and total time spent on the website. Brand Vision and Time Factor. Offered Solutions.
But, before you kill “outbound marketing” in your budget, marketingplan and small business execution, think about the function it plays in each strategy. I contend that outbound marketing is just like the electricity and water that power the daily routines of your business. Or is it boring, dull and uninspiring?
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