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5 Winning Strategies for Millennial Marketing

Duct Tape Marketing

5 Winning Strategies for Millennial Marketing written by Guest Post read more at Duct Tape Marketing. It’s no secret that millennials — young adults between 18-34 — are a hugely sought-after market segment. Create Peer Brand Evangelists. Create Peer Brand Evangelists. Stay Mobile.

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21 Examples of Successful Co-Branding Partnerships (And Why They're So Effective)

Hubspot Marketing

Everyone has loyalties to their favorite brands, but there's a good chance your favorite products result from two separate brands working together. One of my own beloved childhood memories was a product of co-branding: Betty Crocker partnered with Hershey's to include chocolate syrup in its signature brownie recipe.

Branding 145
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How to Run Ads With iHeartRadio AdBuilder

Neil Patel

Digital brands that want a specific type of customer or client can benefit from a national presence. Whether you’re marketing for a local business or a national company, iHeartRadio AdBuilder may have something for you. Breaking down the marketing process into these three stages can help clarify the audio marketing experience.

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How to Sell Products on TikTok

Neil Patel

It’s ideal for brands targeting a younger audience, as the majority of TikTok users are between the ages of 10 and 29. Tapping into this diverse market offers a lucrative opportunity for brands. Bringing your brand to TikTok gives you visibility with millions of new users worldwide.

Product 141
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Integrated Media Planning: What It Is and How to Adopt it In Your Marketing Strategy

Hubspot Marketing

A few months after these events, when I was shopping for shapewear for my wedding, guess what brand I thought of? That’s why, as a marketer, having an integrated media plan is important for your marketing strategy. Basically, an integrated media plan is a blueprint for a marketing campaign. Decide your target market.

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How to edge out your competition with market research

Sprout Social

So much of modern marketing is about taking action and chasing immediate results. But consider that the majority of consumers today feel that brands don’t understand them. Given the wealth of tools and information available, businesses today can’t ignore the importance of regular market research. Up-and-coming brands.

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What is Psychometric Profiling for Marketing?

Neil Patel

Once you know what drives people, you can devise highly effective and targeted marketing campaigns. The data you need to profile your customers and improve your marketing outreach? All of this is data you can use to understand your customers better and discover which marketing strategies they’ll respond to best.

Marketing 133