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17 marketing job descriptions for hiring managers to attract ideal candidates

Hubspot Marketing

If you want to learn how to craft an irresistible one, start with this guide that includes 17 real-life examples and learn how brands market their open positions. Marketing Job Skills Similar to job requirements and qualifications, this section should state what technical and/or soft skills are needed for a candidate to perform in the role.

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Manufacturing Marketing: Tactics to Try & Examples to Spark Ideas

Neil Patel

Manufacturing marketing is the process of promoting manufacturing products or services to other businesses. A typical manufacturing marketing strategy aims to build brand awareness, establish credibility, and generate leads using tactics ranging from content marketing to trade shows. Develop new content (e.g.,

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Inbound Marketing Strategy: Revisit Your Marketing Plan & Goals

Aspiration Marketing

Contrary to what seems to be a commonly held belief, content marketing is not a one-and-done operation. Just as content marketing is itself a long game, you have to be in it for the long haul to see the kinds of amazing results you’ve read about. But then, we hope most of you already know this part.

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The Best Inbound Marketing Agencies of 2023

Hubspot Marketing

Born in the digital age, "Inbound Marketing” is nearing its 20th birthday. As recently as 2008, influential marketers were using inbound marketing to describe drawing in customers instead of outbound mass marketing. So, what do today’s best inbound marketing agencies look like? Let’s explore!

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9 Killer Inbound Marketing Examples To Try in Your Upcoming Campaigns

Marketing Insider Group

We find that the best way to do that is to imitate successful inbound marketing examples. We aren’t the only ones that find inbound marketing to be effective. One study reports that inbound marketing motivates 90% of clicks. Moreover, inbound is cheaper and more productive than outbound.

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The Ultimate Guide to Content Marketing in 2019

Hubspot Marketing

It’s no secret that traditional forms of marketing, which interrupt audience members, are less effective than they once were for reaching prospects and converting leads into customers. That’s why content marketing has become a popular way for businesses to reach and engage their target audience. Content Marketing Examples.

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How to Improve Your Content Marketing Results

Marketing Insider Group

What’s the goal of content marketing ? For most companies the goal of content marketing is to get business results – outcomes that drive profitable action. Remember that content marketing is a long-term strategy – a marathon, not a sprint. What Content Marketing Results Do You Want?