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Is a Marketing Degree Worth it in 2023?

Digital Marketer

This means that marketers capable of creating engaging content or managing social media accounts are needed. Young graduates who are well-versed in social media and community management can hit the ground running in digital marketing. Getting on this path early can lead to content strategist and marketing management positions.

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32 social media training resources and courses every marketer needs

Sprout Social

Brushing up on ways to prove the impact of your work across the entire organization benefits every marketer—from directors to social media managers. This social media training course covers every corner of social strategy—from choosing channels to managing communities. Guide: How to build a social media crisis management strategy.

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How to Showcase Hard Skills on Your Resume [+ List of 50 Skills]

Hubspot Marketing

Hiring managers aren’t entirely sure if someone fits the job well because the crucial information isn’t exactly front and center. This could be through routine tasks, on-the-job training, or even continued education funded by the company. Follow these tips to make sure your hard skills get noticed by recruiters and hiring managers.

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Everything We Know about the Helpful Content Update (So Far)

Exposure Ninja

If you’re responsible for writing for or managing a website with any content at all, then you’ve probably got a lot of questions, including: What is the Helpful Content Update? Are you writing about human resources and you’re selling performance management software? On August 25th 2022 the rollout began. Also great.

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Recognizing our Agency Partner Founding Members

Sprout Social

Friendemic specializes in online reputation tools, using their proprietary review tracking and management product, for many of the world’s largest automotive brands, retail-level dealer groups, individual dealerships and retail businesses nationwide. See how Fifty & Five racks 3.7M social messages annually. Friendemic. BConnected, LLC.

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Need to Move Faster in Marketing? Improve Your Decision-Making Process and Build A Marketing Continuity Plan

Pam Didner

Lack of direction or constant changes from management create chaos in marketing I often say that marketing is not a business strategy. Say, the management team decides to go after the healthcare segment in 2020. Say, the management team decides to go after the healthcare segment in 2020. So, what is a Marketing Continuity Plan?

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Social-Led Brands Are the Future—Here’s Why

Hootsuite

As a result, many brands sound different on social than they do in print, PR, paid media, or on their websites. Or it might mean being education-focused and helpful everywhere. In general, this is also good copywriting advice.). If your content is boring, offensive, or sticks out like a sore thumb, you’re gonna have a bad time.

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