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Pega unveils latest Infinity platform

Martech

Enterprise AI decisioning platform and CRM Pega released a new version of its Infinity platform, Pega Infinity 24.2. First it used AI to recommend next-best-actions in a business process management context, then it brought those capabilities to customer experience. The enhancements are available immediately for Pega Cloud clients.

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Customer Targeting Strategies: How to Find and Engage Your Ideal Audience

Customers.ai

Customers expect more now. Were diving into strategies that push beyond the basics, using real-time data, predictive analytics, and omnichannel precision to help you connect with your customers. Advanced marketers know its no longer about who your customers are its about what they do. And guess what? Lets get into it.

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How Anonymous Website Visitors Impact Your Marketing ROI

Customers.ai

These anonymous visitors are potential customers, leads, and revenue streams just slipping away under the radar. Most marketers are so focused on the visible 2% that they ignore the massive untapped opportunity sitting right under their noses! Did you know that 98% of your website visitors leave without doing anything? And the kicker?

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Contact Enrichment Strategies: How to Personalize Outreach That Converts 

Customers.ai

website visitor identification, customer journey insights and remarketing platform to skyrocket conversions and sales. Customers expect more. can also fill in gaps in your CRM with firmographic details like company size and industry. By blending these sources, youre understanding the story behind your customer data.

CRM
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Visitor Tracking Tools: The 25 Best Solutions for 2025 [Reviewed]

Customers.ai

website visitor identification, customer journey insights and remarketing platform to skyrocket conversions and sales. Whether it’s powering your CRM, supercharging your automations, or fueling your A/B tests, visitor tracking tools play a huge role. Pro tip: Check if the tool offers API support for custom integrations.

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How to Find the Demographics of Your Website Visitors

Customers.ai

For ecommerce marketers, this isnt just a minor inconvenience. Losing demographic data means less personalization, weaker targeting, and missed opportunities to connect with the right customers. Theyre the key to great marketing strategies and happy customers. Thats exactly what were here to explore. Tools like Customers.ai

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How to Sell SEO Services in 5 Steps+ Expert Tips & Templates

Backlinko

It consistently delivers what people want: more customers, revenue, and growth. Invest in a CRM I wont lienot having customer relationship management (CRM) software was probably the worst mistake Ive made as a consultant. If youre a solo SEO consultant or freelancer, I cant recommend using a CRM enough.

SEO