B2C marketing automation: The tools, tactics and prerequisites for success
Martech
MAY 24, 2024
Using purchase data, B2C marketers know when that 50-lb. bag of pet food is likely to run out or guess that the kids’ swimsuits you bought early last summer don’t fit anymore (because they don’t). Here’s a sampling of marketing automation solutions that are popular with B2C marketers in particular.
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