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According to a 2021 report from Verified MarketResearch , the global autonomous delivery market is fairly modest, at $24m in 2019, but is growing and predicted to reach $237m by 2027. And although tech companies such as Ocado Solutions have been pioneers of automation, last-mile delivery is still one area yet to be disrupted.
Privacy regulations : Strict data protection laws like GDPR and CCPA limit how companies can collect, store, and use customer data. Ethical considerations : If your pockets are deep enough to absorb penalties incurred from breaking privacy regulation laws, then consider the ethical dilemma.
Buyer Persona A buyer persona is a document that describes your ideal customer based on your target audience, marketresearch and existing customers. Many marketers get creative here too, and give their buyer persona a name and add a stock photo to represent their ideal customer.
Instead, you’ll focus on those with the best chance of becoming valuable customers. Here’s how: Do marketresearch: Look into your target industry to find companies that match your ICP. How to Create Your ICP Look at Your Current Customers: Study your current clients to identify common traits.
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