Buffer Marketing

APRIL 25, 2024

Direct mail is such a cool marketing strategy. Even though advertising via mail has been done for centuries , it's still a relatively untapped marketing concept in the e-commerce world — meaning there’s a lot of potential for small businesses to stand out.

Direct Mail 87

Direct Mail Branding Customer Acquisition Advertising 87

Customers.ai

JANUARY 3, 2024

Multi-Channel Engagement : Reaching out to contacts through their preferred communication channels, which may include email, social media, direct mail, and more. Aligning Sales and Marketing : Coordinating closely between sales and marketing teams to effectively convert personalized marketing efforts into successful sales outcomes.

CRM 107

CRM Direct Mail Customer Journey Marketing 107

Customers.ai

MARCH 15, 2024

While this shift may feel monumental (and let’s be honest, it is), it does present marketers a chance to revolutionize their approach to client campaigns across the board—from email and digital ads to social media and direct mail. Your website visitor data. For that, it’s worth calling out on it’s own.

CRM 67

CRM Direct Mail Outbound Marketing Analytics 67

Hubspot Marketing

APRIL 5, 2023

Influencer Marketing: Brand awareness or product launch campaigns with relevant influencers in your niche. Email Marketing: Newsletters, content promo, nurture sequences and event invites. Offline Media: Direct mail, NYC subway ads, etc. Online Communities: The Hustle , Sales Hacker , Demand Curve , etc.

Inbound Marketing 121

Inbound Marketing Whitepaper Real Estate Non-Profit 121

Set Up

SEPTEMBER 19, 2023

Historically, a traditional marketing approach was standard in the packaging space. Marketing strategies were focused on cultivating relationships in person, event marketing, printed material, direct mail, and cold calling/emailing. The primary focus was shaking hands and meeting in person.

Transform 59

Transform B2C Direct Mail Food 59

Hubspot Marketing

JANUARY 4, 2021

"The pace of change has accelerated, but one thing will remain constant: Marketers who focus on people — on customer experience — will be the ones who will keep pace with change. Andrea Lechner-Becker , CMO at LeadMD , told me: "Data should be on every marketer's mind as we enter 2021, but not in the way it usually is.

Market Trends 145

Market Trends Transform CMO Marketing 145

CXL

JUNE 2, 2022

By identifying the right accounts, ABM gives you control over who you’re marketing to. Sales finds aligned accounts and works with marketing to create customized journeys. Companies outside the top 10 still enjoyed the benefits of account-based marketing, but through engagement-driven one-to-few programs instead.

Customer 82

Customer Direct Mail Marketing Marketers 82