Vertical Response

JUNE 11, 2025

Despite these limitations, businesses still saw the value in email marketing as a communication and advertising tool to communicate. The simplicity of the available tools meant that marketers had to be creative with their strategies, often relying on traditional marketing tactics to engage their audience.

Transform 52

Transform Email Marketing Analytics Marketing 52

Use Insider

FEBRUARY 19, 2024

It helps businesses by anticipating customer behavior and market trends, assisting them in making informed decisions. It is also applied in tasks like sentiment analysis on social media and customer service, enhancing digital interactions. This prediction allows you to tailor your strategies proactively.

User-Generated 52

User-Generated Customer Journey Marketing Marketers 52

Set Up

SEPTEMBER 19, 2023

TLDR: The packaging industry was leaning on traditional marketing methods for a long period of time. There is still an emphasis on people, but the marketing is led by customer-centric digital marketing strategies that are informed by robust data collection and seen in media directly made for the consumer (like how-to videos).

Transform 59

Transform B2C Food Direct Mail 59

Bannerflow

APRIL 6, 2023

The pace of technological change is quickening, and customer expectations are constantly evolving. To stay ahead of the curve, marketers must be proactive, data-driven, and focused on delivering long-term results. Big data allows them to capture trends and predict future behaviours to create a more personalised experience.

Transform 52

Transform Customer Acquisition Marketing Mix Marketing 52

Rock Content

MARCH 4, 2020

Competing with bigger companies for the ad space in most forms of traditional marketing can be almost impossible for smaller businesses. This is something that they can cover with the help of Digital Marketing, as they can reach an audience of their choice with minimal effort. Social media marketing. Email Marketing.

Digital Marketing 52

Digital Marketing B2C Marketing Marketers 52

Martech

JULY 8, 2024

For the marketers, you need to be a data analyst, writer, graphic artist, email marketer, social media marketer and customer service person all at once. With today’s tech you can edge toward being a superpowered marketer – as I wrote, be position-less. Are you leveraging today’s tech to realize your superpowers?

Customer Journey 119

Customer Journey Customer Copywriting Analytics 119

Search Engine Land

JULY 8, 2024

For the marketers, you need to be a data analyst, writer, graphic artist, email marketer, social media marketer and customer service person all at once. With today’s tech you can edge toward being a superpowered marketer – as I wrote, be position-less.

Customer Journey 80

Customer Journey Customer Copywriting Analytics 80

DirectMail2.0

DECEMBER 18, 2024

Direct mail, once considered a traditional marketing tactic, is experiencing a resurgence in 2025, fueled by advancements in technology and a growing desire for tangible experiences. This live webinar explores the top trends shaping the future of direct mail marketing in 2025.

Direct Mail 52

Direct Mail Market Trends Marketing Marketers 52