Exposure Ninja

JULY 6, 2023

You can see how choosing to target one of these two audiences would change the brand image, the way it’s presenting itself in paid advertising, the tone of its marketing campaigns, the marketing channels it’s using to promote itself… all of its digital marketing!

B2C 52

B2C Marketing Strategy PR Influencer Marketing 52

Customers.ai

MARCH 27, 2023

Sales representatives can use BombBomb to introduce themselves and their products, answer customer questions, or provide product demos, building a more personal and engaging connection with their audience. It offers customizable video templates, access to stock footage and images, and an analytics dashboard to track video performance.

CRM 96

CRM Marketing Automation Platform User-Generated Outbound Marketing 96

Scoop.it!

SEPTEMBER 7, 2022

The process of lead generation is basically collecting contact details from prospective customers and building meaningful relationships with them. Knowing that today’s customer journeys get longer and more complicated, marketers like to see leads as new conversions.

Content Marketing 76

Content Marketing Affiliate Marketing Whitepaper User-Generated 76

Customers.ai

MARCH 16, 2023

For example, a marketer could use Act-On to create targeted email campaigns based on customer behavior, such as abandoned cart reminders or upsell opportunities based on purchase history. It offers features like customizable video templates, access to stock footage and images, and an analytics dashboard to track video performance.

CRM 97

CRM User-Generated Management Communications 97

Exposure Ninja

JULY 5, 2023

Unlocking the Power of a Content Marketing Strategy Now that you understand the value and importance of content for your B2B marketing let’s dive into what a content marketing strategy is and explore some examples that can fuel your success. Video marketing is a game-changer for businesses, and here’s why.

Marketing Strategy 52

Marketing Strategy Whitepaper Marketing Marketers 52

Neil Patel

DECEMBER 30, 2022

The best video hosting platform for you depends on your business needs, budget, and other factors. Aim to get consistent views on your videos each month instead of trying to go viral. You’ll get more views across all videos as you do things like: Create more and more compelling content. Add videos to playlists.

SEO 89

SEO User-Generated Analytics Video Marketing 89

Hubspot Marketing

NOVEMBER 30, 2022

And depending on the goals of their marketing strategy, marketers can support a larger campaign through the free and paid channels at their disposal. A content marketer, for example, could create a series of blog posts that generate leads from an ebook. It’s easier to adapt and change a digital marketing strategy.

Digital Marketing 145

Digital Marketing Inbound Marketing Affiliate Marketing User-Generated 145

Neil Patel

AUGUST 13, 2020

Digital marketing covers everything from SEO and content marketing to email campaigns, social media strategy, and video marketing too. The best thing to do is narrow down your options by bypassing those digital marketing companies trying to do too many things at once. Good thing you have another option.

Digital Marketing 145

Digital Marketing eCommerce Marketing Marketers 145

Customers.ai

JANUARY 26, 2024

Send email invites and promotional campaigns that drive interest and registrations with the help of personalized content. When you’re running highly-targeted campaigns, such as account-based marketing campaigns, you need your entire funnel to be tailored to its audience. This is why custom-built landing pages are so important.

CRM 111

CRM User-Generated Analytics Marketing 111

Exposure Ninja

OCTOBER 16, 2023

Inbound Marketing Inbound marketing is where consumers contact you after coming across your business organically. They may find you through a search on a search engine, content marketing, digital PR, email marketing, video marketing, social media marketing and more.

PR 52

PR Marketing Marketers User-Generated 52

Content Marketing Institute

OCTOBER 8, 2018

I’m talking about rethinking the model of video marketing itself. As an agency owner, I’ve analyzed hundreds of YouTube channels and thousands of videos over the years that use the old model. HANDPICKED RELATED CONTENT: How to Establish the Best Social Media KPIs for Your Content Marketing Goals. Inadequate promotion.

Video Marketing 108

Video Marketing Key Performance Indicator Whitepaper Marketing 108

Duct Tape Marketing

JUNE 19, 2015

A recent study from Socialbakers found that videos posted on company Facebook pages see an increase in organic reach of 135 percent, on average, over photos. Use Facebook to engage existing customers with videos promoting special deals, exclusive insider looks at your products and short, fun clips that show off your company’s personality.

Marketing Mix 73

Marketing Mix Retail Customer Journey Marketing 73

Content Marketing Institute

MAY 14, 2018

Know the most critical component of video marketing. Too many marketers drive up costs and diminish video’s overall value by falling into the trap of creating multiple one-off videos. Other marketers mistakenly believe if they put big dollars into a video project, it will be a big success.

Video Marketing 108

Video Marketing Marketing Strategy Key Performance Indicator Transform 108

Moz

JUNE 23, 2020

Robin will lead us on a journey through his Google Trends methodology to use Adwords search volume data for better brand intelligence. Phil Nottingham, Brand and Video Marketing Strategist, Phil Nottingham Ltd. 10:50am – Stream 1 – How to Promote Your Content Like a Boss. Brian Dean, Founder, Backlinko.

Thought Leadership 80

Thought Leadership PR CMO SEO 80

Moz

JUNE 23, 2020

Robin will lead us on a journey through his Google Trends methodology to use Adwords search volume data for better brand intelligence. Phil Nottingham, Brand and Video Marketing Strategist, Phil Nottingham Ltd. 10:50am – Stream 1 – How to Promote Your Content Like a Boss. Brian Dean, Founder, Backlinko.

Thought Leadership 74

Thought Leadership PR CMO SEO 74

Marketing Insider Group

JUNE 16, 2020

So the questions I want to answer today: Where should we post our video content marketing ? How to promote my Youtube videos ? How to promote videos on LinkedIn ? Web pages with video are favored in search engine results, so you want to add more video to your site. But Why Video?

Content Marketing 110

Content Marketing Entertainment Marketing Marketers 110

Marketing Insider Group

FEBRUARY 5, 2024

Spiralytics) 82% of marketers plan to maintain or increase their podcast investments. Hubspot) Video Marketing Stats 91% of consumers express a desire for more online videos from brands. Hubspot) 91% of brands incorporate video as a marketing tool. Wyzowl) In 2023, online videos accounted for 82.5%

Digital Marketing 81

Digital Marketing Marketing Strategy Shoppers User-Generated 81

Duct Tape Marketing

JANUARY 28, 2020

John Jantsch: You know, video marketing or video in marketing has been pretty hot for, I don’t know, let’s say the last five years at least. When I joined the company full time, I ran marketing and promotion inside local TV stations for a dozen years, like your local ABC station or NBC station.

Real Estate 39

Real Estate Communications Fashion Management 39

Sprout Social

DECEMBER 20, 2023

With Sprout’s ability to plug into your CRM, get a full 360-degree view of your customer, and the customer journey. And if YouTube is your focus, BuzzSumo’s video marketing feature helps analyze and optimize your videos, surface popular video content by topic, ID gaps on competitor channels and more.

Branding 105

Branding Price Influencer Marketing Transform 105

Moz

MAY 21, 2020

Twenty-two industry thought leaders will walk you through the hottest topics of 2020, covering everything from SEO automation to modern content promotion to strategies for handling keyword research in the midst of a crisis. Founder, Backlinko How to Promote Your Content Like a Boss. Brian Dean. Creating content is easy.

Thought Leadership 70

Thought Leadership PR CMO Price 70

Moz

OCTOBER 11, 2020

If you have more to say: Write a standalone article explaining the process Add a video. Creating a video to answer most of those questions is almost always a good idea. Videos make good promotional assets allowing your brand to be discovered on Youtube , as well as through Google’s video carousels.

Shipping 63

Shipping Customer Journey SEO Price 63

Marketing Insider Group

DECEMBER 8, 2020

Social media is no longer just an extra channel of publishing or promoting your content. It’s recommended that you choose at least 3 or 4 different social media channels to promote your brand. The ones you choose should depend on who your target market is and where they tend to hang out. Ramp Up Your Video Marketing.

User-Generated 137

User-Generated CRM Marketing Marketers 137