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Interactive Content Guide: how to bring life to your Content Marketing strategy

Rock Content

That’s why this kind of content is gaining more space in marketing strategies. Interactive content is the new strength of Content Marketing. Until recently, this strategy included mostly static materials, such as ebooks and blog posts. Optimize lead generation and conversion rates. Resource Library.

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Your Customer Wants to Be the Hero

Adobe Experience Cloud Blog

The idea that millennials are killing brands has become a bit of a running joke on the internet. Headlines like, “ How Millennials Killed Mayonnaise ” and “ Blame Millenials for the Vanishing Bar of Soap ” make us laugh, but in many ways, they aren’t entirely off-base.

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Your Customer Wants to Be the Hero

Adobe Experience Cloud Blog

The idea that millennials are killing brands has become a bit of a running joke on the internet. Headlines like, “ How Millennials Killed Mayonnaise ” and “ Blame Millenials for the Vanishing Bar of Soap ” make us laugh, but in many ways, they aren’t entirely off-base.

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Why we care about mobile marketing: A guide for marketers

Martech

Retailers, grocery chains, restaurants, and travel/hospitality businesses are all using mobile technologies to transform the way they market to and interact with customers. These include the ability to create mobile-focused ads, retarget mobile users, and track and analyze customer behavior on mobile devices.

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What Is a Marketing Strategy?

Marketing Insider Group

Let’s start with what a marketing strategy is not: hiring someone to manage your social media accounts and upload TikToks. A marketing strategy defines how a business grows through reaching, converting and retaining new customers. Aligns your team to the business goals marketing can solve (more revenue).

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The ROI of personalization: How investing in the right software today delivers big returns tomorrow

Use Insider

From personalized email campaigns to customized product recommendations, personalization has become a vital aspect of modern marketing. 70% of millennials are frustrated with brands sending irrelevant emails. “10X ROI achieved with Insider’s Customer Data Experience Platform.

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Why Email Marketing Is (Still) Important In 2022

Duct Tape Marketing

For me example, I'm, I'm a terrible example cuz I'm a boomer who thinks a millennial when it comes to some of this stuff. You know how I talk about marketing strategy strategy before tactics? It's called the Marketing Strategy Assessment. So it's absolutely sort of part and parcel what we do.