Martech

DECEMBER 18, 2024

In two decades of guiding B2B enterprises through digital trends and transformations, I’ve witnessed seismic shifts in consumer behavior. The first truly digital-native generation is solidifying its standing in the workforce and gaining increasing purchasing power. Mental health. Animal welfare.

Gen Z 109

Gen Z Transform Health Entertainment 109

Hootsuite

MAY 31, 2022

growth rate is pretty consistent with other social media platforms like Instagram (3.7%). Source: Hootsuite 2022 Digital Trend Report. Still, it ranks below popular social networks like Facebook, Instagram , TikTok, and Snapchat. Source: Hootsuite 2022 Digital Trend Report. The platform’s 3.1%

Social Media Marketing 107

Social Media Marketing Gen Z Millennials Shoppers 107

Hubspot Marketing

JANUARY 7, 2024

Graduate marketing programs study consumer behavior, changes in the domestic and international marketplace, and growing digital trends. Graphic Design Graphic design is a subset of content marketing that focuses more on the visual appeal of web and print content. This strategy can speed up business growth.

Copywriting 127

Copywriting CMO PR Social Media Marketing 127

Hootsuite

AUGUST 30, 2022

While cost of living (29%) and climate change (24%) are the top concerns of both Gen Z and Millennials, Gen Z is much more concerned about mental health (19%) and sexual harrassment (17%) than previous generations. That’s about 5% of all awake time, using estimates gleaned from research in our Digital Trends 2022 report.

Gen Z 109

Gen Z Millennials User-Generated Marketing 109

Econsultancy

DECEMBER 13, 2021

High numbers of virtual meetings have also been cited by survey respondents, leading to a lack of time for ‘valuable discussion’ and a deterioration in mental health among marketers. 44% of B2B marketers have ‘completely changed’ their marketing channel mix since the pandemic began.

Advertisers 52

Advertisers Advertising Retail Shoppers 52