Remove Direct Mail Remove Education Remove Marketing Plan
article thumbnail

Behind The Press: Planet Direct Mail

DirectMail2.0

In this new interview series, Payton chats with industry leaders in printing and mailing to uncover trends, challenges, and opportunities shaping the future of direct mail marketing. Episode 1 features Christiana Trenum of Planet Direct Mail in Manassas, Virginia.

article thumbnail

5 Steps to Create an Outstanding Marketing Plan [Free Templates]

Hubspot Marketing

Do you take a good, hard look at your team's marketing strategy every year? Without an annual marketing plan, things can get messy — and it's nearly impossible to put a number on your budget for the projects, hiring, and outsourcing over the course of a year if you don't have a plan. You should.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Is Direct Mail Dead or New Uses for Old Tactics :: Small Business.

Duct Tape Marketing

But, smart marketers are discovering new ways to use old tools that are more in line with inbound marketing practices and are taking advantage of technology leaps to make a tactic like direct mail even more effective. Business owners and marketers don’t necessarily need. 5 Practical Tips for Gett. :

article thumbnail

What's Below the Line Marketing Anyway? I Dove Deep Into BTL Marketing to Find Out

Hubspot Marketing

Those companies did below the line (BTL) marketing right. Email marketing, direct mail, events — below the line marketing includes these and similar targeted tactics to convince and convert buyers. For targeted BTL marketing, an early-stage startup could consider running LinkedIn ads for a webinar,” she continued.

article thumbnail

5 Steps to Create an Outstanding Marketing Plan [Free Templates]

Hubspot Marketing

Do you take a good, hard look at your team's marketing strategy every year? Without an annual marketing plan, things can get messy — and it's nearly impossible to put a number on the budget you'll need to secure for the projects, hiring, and outsourcing you'll encounter over the course of a year if you don't have a plan.

article thumbnail

How to Write a Request for Proposal, with Template and Sample

Hubspot Marketing

is seeking the services of a full-service communications and marketing firm to develop and execute a comprehensive integrated marketing plan that increases our SEO presence; attracts more social media followers; and effectively completes a lead generation campaign. Online marketing campaign. Caroline’s Websites, Inc.

article thumbnail

The Roadmap to Successful Marketing Campaigns in 2024

Marketing Insider Group

Campaigns that target the awareness stage revolve around educating, informing, and sometimes proposing a solution to the problem. Campaigns that target the consideration stage incorporate continued education but mainly highlight how a company’s offering is different and better solution than its competitors.