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9 Major Insights From The 2023 Global Marketing Playbook

Rock Content

However, when we are talking about global marketing, it can get even more difficult. Rock Content joined forces with Hubspot and Lokalise and launched the 2023 Global Marketing Playbook , a full guide to help professionals and companies create strategies to go global. Will they support your global strategy?

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[Ebook] 4 Steps to a Successful Global Deployment of Marketing Automation

Adobe Experience Cloud Blog

Going global with marketing automation requires a broader set of thinking that covers not only issues related to identifying and segmenting differential, regional buyer personas, but also the concurrent challenges inherent to managing your marketing operations. Ask the right questions. And now, I want to hear from you!

eBook 134
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How to Create a Global Content Marketing Strategy

Rock Content

Content Marketing is a powerful approach to expand your business’s organic reach, attracting potential consumers, and starting their journey in the sales funnel. Through blog posts, ebooks, and several other formats, you can deliver the right message to educate the public about your brand and solutions. Keep reading!

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28 B2B Marketing Tools For Companies Ready to Grow in 2024

Customers.ai

We have easy install options for Google Tag Manager, WordPress, and Shopify, or you can install the pixel manually. B2B Marketing Tool: Sales Handy SalesHandy is a pretty cool email productivity tool that I’ve only recently learned about. LinkedHelper also has a great lists manager that allows you to build lead generation funnels. #4.

CRM 111
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An Interview With Rosetta Stone: How to Make Content That Speaks to Your Audience

Rock Content

Tanya Mas, Director of Global Marketing – Demand Generation & Content Strategy at Rosetta Stone, initiated contact with Visually to expand the reach of internally developed content for their marketing programs. Prior to becoming the Global Marketing Director, she was the Senior Education Marketing Manager for Rosetta Stone.

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18 Must-Know Marketing Analytics and Metrics Experts

Adobe Experience Cloud Blog

Managing Partners, Eisenberg Holdings. EVP, Global Marketing, Usee. Book: Marketing by the Numbers. Managing Partner, Agile Insights. Director of Technology Initiatives, Kellogg School of Management. Book: Data-Driven Marketing: The 15 Metrics Everyone in Marketing Should Know. Adam Greco.

Analytics 115
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When Should You Use Microsites

Neil Patel

Your website may be filled with hundreds of landing pages jam-packed with products, ebooks, blog posts, and videos. Again, I searched “social media SEO:” You should also opt for a.com domain if you’re targeting a global market, though a country extension (i.e.,uk Managing SEO for Microsites.