Marketing Insider Group

DECEMBER 1, 2021

Voice Search Will Evolve How Content Marketing Sounds. Influencer Marketing Is Evolving. AI-Powered Content Marketing Strategy. Short content works better for millennials, the generation with the most buyers. Repurpose some of your blogs, ebooks or whitepapers as inspiration for new content.

Market Trends 145

Market Trends Content Marketing Millennials Influencer Marketing 145

Girl Power Marketing

FEBRUARY 1, 2023

Long-form information, such as blogs, eBooks, and white papers, is crucial to your SEO efforts and necessary for providing the education buyers need to make purchasing decisions. User-generated content works hard for your brand on many levels, the most powerful of which is word-of-mouth marketing.

Whitepaper 98

Whitepaper Marketing Strategy Gen Z eBook 98

Hubspot Marketing

DECEMBER 26, 2023

Influencer Marketing Let’s take a moment to talk about social media marketing trends and how Gen Zers and Millennials fit into the picture. In the last three months, 33% of people within these groups have bought a product due to an influencer’s recommendation.

Gen Z 107

Gen Z Direct Mail User-Generated Millennials 107

AWeber

NOVEMBER 22, 2023

Step 1: Create a valuable, helpful ebook, tips list, or other type of lead magnet. Step 2: Create a landing page that offers a free download of your ebook or tips list to people who sign up for your email newsletter. Can a solo coach on a budget afford influencer marketing? Work with micro-influencers!

eBook 115

eBook Marketing Plan Influencer Marketing Marketing 115

Neil Patel

APRIL 20, 2021

They’ll help you drive more visitors into your marketing funnel and convert casual visits into sales. Influence Drives the Value of Your Product. Influence marketing is here to stay, so you should embrace it. Influence is your ability to persuade others to adopt your own perspective.

Millennials 137

Millennials Education User-Generated Advertisers 137

SocialPilot

APRIL 23, 2025

48% of Gen Z and 47% of millennial consumers prefer to learn about new products through short-form video platforms like TikTok and Instagram Reels. Notably, 59% of marketers use thought leadership ebooks or white papers to reach customers, spotlighting its significance in proving your expertise.

PR 40

PR Branding Whitepaper Thought Leadership 40

Neil Patel

JULY 31, 2021

Other ways you might build interest in your brand include, for example, trying influencer marketing, hosting interviews, creating informational guides, and designing printable checklists. To help their customers, LegalSuite offers a free eBook with ways to make their legal operations run more efficiently.

User-Generated 145

User-Generated Analytics Millennials Price 145