Hootsuite

MAY 9, 2023

It also includes any blogs and articles, white papers, or case studies you publish. dollar invested in email marketing, brands earned $36 back. Think ebooks, white papers, webinars, and any how-to content you’ve created. Influencer marketing. Social media channels. Educational content.

Whitepaper 99

Whitepaper Key Performance Indicator Food Influencer Marketing 99

Hubspot Marketing

FEBRUARY 22, 2023

Offer unique industry insights in an ebook or report. Lead magnets like industry reports, studies, and ebooks help position your brand as an authority on a particular topic. For instance, let's say you are an influencer marketing agency. Provide your audience with information they can’t easily get elsewhere.

eBook 145

eBook Finance User-Generated Transform 145

Marketing Insider Group

APRIL 11, 2023

Content marketing services like our own primarily consist of: Strategy. Creating blog posts , videos, articles, Ebooks, case studies, white papers, etc. Constructing a plan for content creation that educates and engages consumers. Content Creation. Distribution. Optimization.

Digital Marketing 121

Digital Marketing Whitepaper Copywriting Real Estate 121

CXL

MAY 27, 2022

With a tactical understanding of two different marketing strategies: demand generation and lead generation. While your competitors pump out gated ebooks and “state of the industry” lead magnets that generate low-to-no intent MQLs, tap into existing demand to build a pipeline of high intent leads.

Thought Leadership 89

Thought Leadership Whitepaper eBook User-Generated 89

Buffer Marketing

DECEMBER 5, 2023

  5 ways to repurpose long-form written content Long-form written content includes blog content, ebooks, research reports, whitepapers, and case studies. 1: Convert your ebooks & research reports into blogs The first one is the simplest: Repurpose your existing long-form content to another long-form content.

eBook 127

eBook Influencer Marketing Promotion Whitepaper 127

InTouch Marketing

JANUARY 31, 2024

Here are some of the hottest types of marketing in 2024, and why if you’re using a megaphone to capture potential customers’ attention, you’re likely missing the mark in today’s age where interruption marketing is becoming increasingly ineffective. However, influencer marketing isn’t for every business or industry.

Affiliate Marketing 83

Affiliate Marketing Inbound Marketing Direct Mail Traditional Marketing 83

Exposure Ninja

JULY 5, 2023

Here are some examples of different content marketing strategies to inspire your own: Thought Leadership: Position your brand as an industry expert by creating insightful, authoritative content that addresses current trends, challenges, and innovations. Content Marketing Example HubSpot is a shining star in the content galaxy.

Marketing Strategy 52

Marketing Strategy Whitepaper Marketing Marketers 52

Hubspot Marketing

NOVEMBER 30, 2022

A content marketer, for example, could create a series of blog posts that generate leads from an ebook. We'll talk more about these specific digital marketers in a minute. Ebooks and whitepapers: Ebooks, whitepapers, and similar long-form content helps further educate website visitors. Short videos.

Digital Marketing 145

Digital Marketing Inbound Marketing Affiliate Marketing User-Generated 145

Backlinko

MAY 14, 2024

Like white papers and case studies. Tools like HubSpot’s marketing budget template can help you identify your most profitable marketing channels. Consider Influencer Marketing Collaborate with micro-influencers in your niche to take advantage of their audiences. And provide the best ROI.

PR 102

PR Customer loyalty User-Generated Marketing 102

Unbounce

MARCH 23, 2023

It’s a pretty broad term without a universal definition, but you can think of it as the practice of encouraging people who interact with your digital content—ads, emails, social posts, ebook, whatever—to become customers. (Or, There are all kinds of digital marketing. The influencer industry had a global value of $16.4

Digital Marketing 75

Digital Marketing Affiliate Marketing Social Media Marketing Marketing 75

TechWyse

MARCH 8, 2023

Make Use of Influencer Marketing Recent studies show that nearly 90% of marketers believe that influencer marketing is an effective form of marketing, and 33% of Gen Z-ers have bought a product based on an influencer’s recommendation.

Inbound Marketing 52

Inbound Marketing Gen Z User-Generated Influencer Marketing 52

Buffer Marketing

DECEMBER 5, 2023

  5 ways to repurpose long-form written content Long-form written content includes blog content, ebooks, research reports, whitepapers, and case studies. 1: Convert your ebooks & research reports into blogs The first one is the simplest: Repurpose your existing long-form content to another long-form content.

eBook 52

eBook Influencer Marketing Promotion Whitepaper 52

Marketing Insider Group

SEPTEMBER 3, 2013

This is a guest post from ComBlu president and co-founder Kathy Baughman, covering their new eBook on the biggest content marketing pain points, and which they are graciously offering for us here with no registration required… Why is Content so Painful? Brands face multiple obstacles when organizing the content function.

Content Marketing 86

Content Marketing Whitepaper eBook Marketing 86

Welcome Software

MARCH 11, 2022

This includes everything from PPC to paid influencers marketing to native ad placement. An established B2B company, for example, is likely to find success sharing content like case studies and long-form blog posts on owned and shared media, whereas a small B2C startup will probably have more success using paid influencer marketing.

Management 52

Management Gen Z Whitepaper Content Marketing 52

Hootsuite

MARCH 31, 2020

Content marketing. Content marketing is the practice of attracting and retaining customers through the creation and distribution of original, valuable content such as videos, whitepapers, guides, and infographics. Ebook is short for “electronic book.” See Influencer marketing. Influencer marketing.

User-Generated 145

User-Generated Social Media Marketing Promotion Analytics 145

Rock Content

APRIL 27, 2020

Influencers. While influence marketing and affiliate marketing aren’t at all the same, influencers can benefit a lot from using this strategy to make money. Email marketing is an effective strategy for most niches and will be of great help in selling more products.

Affiliate Marketing 59

Affiliate Marketing Whitepaper User-Generated Promotion 59

Neil Patel

MARCH 28, 2023

Checklists, eBooks, whitepapers, webinars, and templates are just a few ideas you could try. For example, this HubSpot eBook is about maximizing ad spend on Facebook and Instagram. It lets you partner with influencers in order to have them promote sponsored messages on your behalf. What motivates them? What scares them?

User-Generated 145

User-Generated Advertising Advertisers eBook 145

Unbounce

MAY 5, 2022

There’s more of a commitment to more traditional forms of content—blog articles, ebooks, videos, and white papers. So if you have little to no marketing budget you need to carefully consider if it’s worth your time. Influencer marketing. Infographic via Dailyinfographic.

Whitepaper 144

Whitepaper User-Generated Marketing Marketers 144

Bannerflow

APRIL 19, 2022

In this article we explore how to maximise your digital marketing strategies and the four key forms of digital marketing your business needs: The impact of digital marketing strategies. Content marketing. Influencer marketing. Social media marketing. Video marketing. Influencer marketing.

Digital Marketing 52

Digital Marketing Marketing Strategy Whitepaper Influencer Marketing 52

Marketing Insider Group

DECEMBER 1, 2021

Voice Search Will Evolve How Content Marketing Sounds. Influencer Marketing Is Evolving. AI-Powered Content Marketing Strategy. Repurpose some of your blogs, ebooks or whitepapers as inspiration for new content. Trend #7: Influencer Marketing Is Evolving. Brands Go Niche with Content.

Market Trends 144

Market Trends Content Marketing Millennials Influencer Marketing 144

Adobe Experience Cloud Blog

AUGUST 27, 2014

To apply this principal to your marketing, give your audience more than one way to consume and share your content. Some people prefer a whitepaper to an ebook, people would rather repost your latest infographic on Facebook than email a link to a friend. Lastly, it’s important to make your marketing campaigns fun!

eBook 134

eBook Whitepaper Thought Leadership User-Generated 134

Marketing Insider Group

JULY 1, 2020

They managed $1 million in new business, not from tons and tons of content, but from a logical content bundle that included a white paper, infographic, webinar, live presentation and Slideshare. The bottom line is that most people think marketing is just about doing stuff (ads, campaigns, social shares, content.)

Marketing Strategy 144

Marketing Strategy Content Marketing Whitepaper Marketing 144

Marketing Insider Group

DECEMBER 14, 2020

If you’ve seen success from a certain blog post, consider enhancing and expanding it into an ebook or white paper. You can pull together the content from several blog posts into a single ebook. Utilizing influencer marketing can be an effective way to amplify the power of this kind of content.

Gen Z 145

Gen Z Whitepaper eBook Energy 145

Marketing Insider Group

DECEMBER 8, 2020

Provide various resources such as eBooks, guides, whitepapers, checklists, tutorials, tools and anything else you can produce that gives value to your audience members. Harness the Power of Micro-Influencers. These guys might have fewer followers, but their relative level of influence remains the same.

User-Generated 137

User-Generated CRM Marketing Marketers 137