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Decoding generative AI: How to build a basic genAI strategy for your marketing organization

Martech

A few days ago, I joined a virtual holiday happy hour event with my best friend from college, Will, and our close mutual friend, Erin. Erin is a seasoned PR veteran and communications professor and I often invite her into my University of Oregon classes as a guest lecturer. Product marketing and strategy. Event marketing and PR.

PR 136
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The Best Marketing Jobs and Careers for You to Pursue in 2023 (BIR NNP)

Hubspot Marketing

Event Marketing Company-run events are a popular way to interact with and entertain potential customers and clients. Event marketing brings together your community, delights your customers, and puts a friendly face to your brand name — especially for B2B marketers.

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The Best Marketing Conferences of 2020

Marketing Insider Group

The first event of the year is based around conversion and UX, followed by social and content in May, and search in October. Search Marketing Expo or SMX is an annual digital marketing conference specifically for SEO and SEM professionals. Brighton SEO Marketing Event. Content Marketing Summit.

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Stats roundup: the impact of Covid-19 on marketing & advertising

Econsultancy

Alternatively, head over to our Covid-19 ecommerce stats roundup and our roundups focusing on fashion and grocery. Amazon, Meta and Alphabet to account for half of ad market in 2025, thanks to acceleration from Covid-19. 2021 saw what WARC calls a ‘meteoric rise’ in the value of the market, growing 23.8%