Econsultancy
MARCH 4, 2022
We’ve rounded up a selection of stats to try to illustrate how the pandemic has impacted, and continues to impact, the ecommerce industry. Ecommerce penetration. And for more on ecommerce, you can explore the following Econsultancy resources: Ecommerce Best Practice Guide. Ecommerce Microlearning.
Econsultancy
DECEMBER 3, 2021
However, even in a sector that already had a relatively high degree of ecommerce penetration, post-pandemic the shift to online has been notable. This roundup includes studies and financial results that show how fashion ecommerce is evolving, including cross-border sales, fast fashion growth, and how inventory sizes have changed.
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Neil Patel
NOVEMBER 26, 2019
Chromebooks are not only affordable, but they are taking over the world, at least when it comes to millennials and generation z. Change #3: Expect Google to buy someone big in the ecommerce space. When you think of ecommerce, what name comes to mind? Just look at the percentages of schools that use Chromebooks.
Neil Patel
SEPTEMBER 8, 2021
It can be easy for many to think of Millennials as “kids,” but the youngest were born in the mid-90’s—meaning 100 percent of Millennials are adults. Thankfully, B2B legacy brands can easily reach the Millennial market without completely revamping their sales strategies. Speak to More Customers.
Hootsuite
OCTOBER 25, 2021
Multiple studies confirm that when used alongside an integrated marketing strategy, social media directly influences purchasing decisions. The global ecommerce market grew 25% in 2020 compared to 2019, driven by necessity as stores and services had to close in most countries. Try influencer marketing. Why/why not?
Econsultancy
FEBRUARY 23, 2022
By comparison, the second largest category on mobile – ecommerce – represented just a 16% share of user-acquisition spending worldwide. In EMEA, this divide between investments is less pronounced, with a below-average 39% of user-acquisition spending dedicated to mobile gaming, and 27% to mobile ecommerce.
Econsultancy
DECEMBER 13, 2021
Alternatively, head over to our Covid-19 ecommerce stats roundup and our roundups focusing on fashion and grocery. Amazon, Meta and Alphabet to account for half of ad market in 2025, thanks to acceleration from Covid-19. 2021 saw what WARC calls a ‘meteoric rise’ in the value of the market, growing 23.8%
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