Hubspot Marketing

MARCH 22, 2018

According to Statista , global ecommerce sales are expected to increase 246.15% by 2021, from 1.3 The ecommerce industry is booming and shows no signs of slowing down. Nowadays, stores can’t compete without offering excellent ecommerce options, and 56% of in-store purchases are influenced by digital commerce. trillion in 2021.

eCommerce 141

eCommerce Millennials Shipping Price 141

Econsultancy

JANUARY 28, 2022

During 2020 the ecommerce market went into overdrive. Stats roundup: the impact of Covid-19 on ecommerce. US ecommerce data from Anadot shows competitive pricing to be the key reason for picking one retailer over another among 57% of consumers.

eCommerce 75

eCommerce Shoppers Customer Acquisition Retail 75

Econsultancy

DECEMBER 3, 2021

However, even in a sector that already had a relatively high degree of ecommerce penetration, post-pandemic the shift to online has been notable. This roundup includes studies and financial results that show how fashion ecommerce is evolving, including cross-border sales, fast fashion growth, and how inventory sizes have changed.

Fashion 52

Fashion eCommerce Gen Z Shoppers 52

Hubspot Marketing

OCTOBER 27, 2023

HubSpot ) 30% of eCommerce companies are already selling on social media, and 12% plan on selling through social media platforms in 2021. Statista , 2021) Social Commerce Stats by Demographic Over 1 in 5 Gen Z, Millennial, and Gen X social media users bought a product directly in a social media app in the past 3 months. million people.

Gen Z 119

Gen Z Millennials eCommerce Social Media Marketing 119

Martech

APRIL 17, 2023

A majority of online beauty shoppers will wait for lower prices and risk items going out of stock, a new study from D2C ecommerce company ESW finds. Sixty-seven percent of Gen Z and millennial digital shoppers said that they preferred to wait in order to pay a lower price on beauty products. Why we care. Power shoppers. Get MarTech!

Shoppers 86

Shoppers Price Gen Z eCommerce 86

Welcome Software

AUGUST 11, 2022

The generational shift has been coming for years but has accelerated from the increased retirements of baby-boomer hold outs and the disproportionately small number of Generation X B2B leaders; Millennials have jumped to the lead in B2B buying influence. Changes as significant as these inevitably come with changes in buyer behavior.

eCommerce 40

eCommerce Millennials Transform Product 40

Search Engine Land

MAY 23, 2024

Some interesting findings from Botify’s survey: 44% of respondents were familiar with generative search – 58% of Millennials and 58% of Gen Z were most familiar; 74% of Baby Boomers were unfamiliar with it. By the numbers. 37% of respondents tried an AI-driven search engine and found the results more satisfying.

Shoppers 88

Shoppers Gen Z Product Millennials 88

Neil Patel

MARCH 25, 2021

With the right TikTok marketing techniques , you can leverage this social network and open your brand up to an exciting market of Gen Z’ers and millennials. Plus, integrations with Shopify and other strong eCommerce platforms have made it easy for brands to sell products directly on TikTok. Why Should You Sell Products on TikTok?

Product 141

Product eCommerce User-Generated Millennials 141

Neil Patel

SEPTEMBER 21, 2021

What are the benefits of BNPL for ecommerce companies? Did you know Millennials and GenZ consumers are 28 percent more likely to shop with merchants that offer a buy now pay later option? Learn more about how PayPal’s Pay in 4 can drive eCommerce growth here. Learn more here. Buy Now, Pay Later Conclusion.

Gen Z 134

Gen Z Customer eCommerce Retail 134

Hubspot Marketing

MARCH 8, 2021

And, by July 2020, global retail ecommerce sites cumulatively saw a record 22 billion monthly visits. As brands scrambled to offer more products and services online , social media platforms -- such as Facebook, Instagram, and WhatsApp --began rolling out ecommerce tools to help businesses sell more items directly from their social pages.

Gen Z 144

Gen Z eCommerce Shoppers Millennials 144

Search Engine Land

MAY 16, 2023

Overall, 77% of respondents said they specifically seek out websites with reviews – and this number was even higher for Gen Z (87%) and millennials (81%). It skewed heavily toward millennials, who made up 53% of respondents, followed by Gen X (29%); Baby Boomers (10%) and Gen Z (8%). And ratings and reviews are king. About the survey.

Gen Z 91

Gen Z Product Millennials Shoppers 91

Marketing Insider Group

DECEMBER 8, 2020

eCommerce is fast becoming a necessity for B2B, as Forrester predicts it will hit $1.8 Currently, around 73% of those making B2B buying decisions are millennials. You also need either an eCommerce framework to sell physical products or a self-guided experience for users so they can purchase your app or service. Why the Change?

Transform 106

Transform eCommerce Thought Leadership Millennials 106

Welcome Software

OCTOBER 10, 2022

This is precisely why ecommerce platforms that specialize in delivering B2B tools, features and functionality (like Optimizely) are seeing such rapid growth. “As baby boomers retire, and millennials mature into key decision-making positions, a digital-first buying posture will become the norm. .” trillion from $1.39

Millennials 40

Millennials eCommerce Retail Manufacturing 40

Welcome Software

OCTOBER 10, 2022

This is precisely why ecommerce platforms that specialize in delivering B2B tools, features and functionality (like Optimizely) are seeing such rapid growth. “As baby boomers retire, and millennials mature into key decision-making positions, a digital-first buying posture will become the norm. .” trillion from $1.39

Millennials 40

Millennials eCommerce Retail Manufacturing 40

Hubspot Marketing

MARCH 15, 2023

When we published " 34 Millennial Stats That Marketers Need to Know ," we broke up the statistics into five sections: "General Stats and Market Opportunities." If some of our readers don't care about the average millennial's financial situation, they can quickly scan the post and avoid that section. Social Media & Digital Habits."

Millennials 95

Millennials CRM B2C eCommerce 95

Neil Patel

NOVEMBER 26, 2019

Chromebooks are not only affordable, but they are taking over the world, at least when it comes to millennials and generation z. Change #3: Expect Google to buy someone big in the ecommerce space. When you think of ecommerce, what name comes to mind? Just look at the percentages of schools that use Chromebooks.

eCommerce 145

eCommerce Gen Z User-Generated Manufacturing 145

Neil Patel

JANUARY 20, 2022

If you’re an ecommerce company, Instagram could be an excellent platform for your ads. Platforms like Snapchat and TikTok have gained a lot of popularity with younger generations like millennials and Gen Z. Let’s dive into some specifics. How can you stand out from the competition you may wonder? We will teach you in the webinar.

Gen Z 90

Gen Z eCommerce Millennials User-Generated 90

Hubspot Marketing

OCTOBER 11, 2023

Social shopping is the new frontier for ecommerce. Consumers of all generations browse for products and make purchases within social media apps, with Millennials and Gen Z taking the generational lead. One of the biggest new waves of social media is the rise of social shopping.

Gen Z 127

Gen Z User-Generated Transform Social Media Marketing 127

Econsultancy

JANUARY 27, 2022

Accenture research from early this year forecasts that shopping on social media will grow three times as fast as ecommerce itself to reach $1.2 trillion by 2025, with Millennial and Gen Z consumers accounting for 62% of global social commerce spend by 2025. This is only going to continue.

Gen Z 77

Gen Z Influencer Marketing Millennials Retail 77

Search Engine Land

MARCH 29, 2023

Millennials and Gen Zers are set to dominate B2B buying committees this year, so keeping up with them is a must. More than knowing the latest trends, we must continually assess: Where this target audience is. What platforms are they on?) Where they are engaging with content. What type of material they are consuming.

Pharmaceutical 95

Pharmaceutical Whitepaper Millennials User-Generated 95

Hootsuite

OCTOBER 27, 2022

One survey of online millennial shoppers found almost half (47%) used a voice assistant to make a purchase. Abandoned shopping carts are a huge issue in ecommerce. The ecommerce industry loses $18 billion a year from abandoned shopping cart orders. Heyday integrates with the top ecommerce platforms like Shopify.

Branding 100

Branding eCommerce Shoppers Millennials 100

Dana Nicole

FEBRUARY 1, 2021

Instagram has been known for being the Millennial’s app of choice , but is that still true? Absolutely–Millennials slightly outrank other generations on Instagram. Gen Z’s spend more per transaction compared to Millennials and average more transactions. Find more statistics at Statista.

Gen Z 52

Gen Z Millennials User-Generated Transform 52

Sprout Social

SEPTEMBER 22, 2021

Tools such as Help Scout are commonplace on today’s ecommerce sites. Expect video calls to become the future of conversational commerce (especially as remote work and ecommerce continue to boom). Embracing tools like live chat and chatbots should be a top priority for ecommerce brands. Messaging and support tools.

Shoppers 87

Shoppers Shipping eCommerce CRM 87

Neil Patel

AUGUST 30, 2021

If you are still focused on millennials, it’s time to start paying attention to a new generation of consumers. Gen Z’ers, which includes those born between 1996 and 2012, now make up 20 percent of the US population and account for $143 billion in direct spending. Here are five ways to attract and keep Gen Z customers.

Gen Z 145

Gen Z Millennials Shoppers User-Generated 145

Econsultancy

DECEMBER 6, 2021

Ecommerce brands spent the most on advertising across social platforms (24.8% More than 1 in 5 Millennials are using social media less than they used to. Sixteen percent of Millennials claimed that the platforms were making them feel anxious, the report found.

Social Media Marketing 54

Social Media Marketing Millennials Gen Z Advertising 54

CXL

MAY 27, 2022

Take Omnisend , an email marketing, SMS, and automation platform for ecommerce sellers. Omnisend’s whitepaper discussing the benefits of choosing an ecommerce-first email provider is an example of one such lead magnet. This episode , for example, features Lucas Walker, Marketing Lead at Gorgias , an ecommerce helpdesk.

Thought Leadership 89

Thought Leadership Whitepaper eBook User-Generated 89

Use Insider

SEPTEMBER 15, 2023

Send Web Push coupon codes to retrieve browse abandoners Cart and browse abandonment is a major challenge faced by eCommerce marketers. In-app coupon triggers serve as an effective conversion tool and enhance the overall user experience, making your app a valuable resource for customers looking for tailored deals.

Customer Journey 52

Customer Journey Customer Customer loyalty Marketing 52

Marketing Insider Group

MARCH 28, 2024

As an ecommerce seller, you’ll want to A/B test your product pages since that’s where your sales happen. An easy way to build this trust is by adding visual trust badges throughout your ecommerce site. However, some eCommerce companies are still not keen on expanding. Harris explains that fear may be the reason.

eCommerce 79

eCommerce Shoppers User-Generated Promotion 79

Hootsuite

SEPTEMBER 7, 2022

Fortunately, you’ve got time to plan for success with a Black Friday eCommerce strategy— and we have all the tips you need below! What is a Black Friday eCommerce strategy? The dawn of eCommerce ushered in a sequel to Black Friday which is Cyber Monday when online retailers break out their best offers. billion in sales.

eCommerce 106

eCommerce Shoppers Retail Fashion 106

Sprout Social

OCTOBER 14, 2020

Based on what we know about millennials and Gen Z , the average consumer relies on recommendations from social media when researching products and services. Of course, such programs are massive in ecommerce given how competitive the space is. #tfbornthiswaycontest #toofaced. Posted by Too Faced Cosmetics on Saturday, August 15, 2020.

Branding 143

Branding Gen Z Millennials Promotion 143

Digital Marketer

DECEMBER 19, 2022

Millennials Are Tech-Reliant. Millennials (consumers born between 1981 and 1996) are the largest demographic, and they make most of their purchases online. You need high-quality content to give your readers a good user experience. But you also need to optimize your content for search engines to serve it to those looking for it.

Content Marketing 81

Content Marketing Millennials Marketing Marketers 81

Duct Tape Marketing

MARCH 4, 2020

Klaviyo is a platform that helps growth-focused eCommerce brands drive more sales with super-targeted, highly relevant email, Facebook and Instagram marketing. And what I would say is that all of us are becoming millennials. Micah Solomon: Four girls and two of them are millennials, that’s awesome. Back to Podcast.

Customer 67

Customer Millennials Transform User-Generated 67

Neil Patel

OCTOBER 6, 2021

D2C and Millennials Article from Fundera by NerdWallet You may have noticed some overlap in the millennial market and the uptick in D2C brands. Fundera explains more about how to leverage that connection in this article. D2C Podcast Collection.

Branding 116

Branding Millennials Price Retail 116

Neil Patel

NOVEMBER 16, 2020

There’s a major push towards attracting millennials with improved delivery options, increased brand diversity, and better customer service. If you target millennials , this is the platform for you. Here are some other key advantages to becoming a Walmart Marketplace Seller: Walmart consistently generates a high volume of sales.

Product 145

Product Shipping Price Millennials 145

Hootsuite

NOVEMBER 28, 2022

Before today’s visually-focused platforms like TikTok and Instagram existed, we eldest Millennials only had web forums with text posts to connect with others around common interests. Reddit is all about fostering community by encouraging users (a.k.a. redditors) to interact with each other. R.I.P. Yahoo Groups.). Is it a little stalkerish?

Branding 102

Branding Gen Z Affiliate Marketing User-Generated 102

Many Chat

MAY 6, 2022

This makes it fertile ground for a new kind of influencer marketing, as millennials and Gen Z flock to the app. Whether you’re an influencer or an ecommerce brand, the same rules apply. Users are spending more than 800 minutes per month on the app. And that number is only trending upward. Try ManyChat for free today. SIGN UP FREE.

Gen Z 97

Gen Z Influencer Marketing Millennials eCommerce 97

Hubspot Marketing

JANUARY 27, 2020

Millennials are the heaviest users of voice assistants, but usage is growing across age groups. By 2023, digital voice ecommerce is expected to triple to an $80 billion industry. According to a 2018 poll conducted by HubSpot via Lucid Software, 52% of consumers say they've used a voice assistant solely on their phone. eMarketer ).

Millennials 138

Millennials Shipping Entertainment eCommerce 138