eCommerce New Markets Product Marketing 
Digital Marketer
DECEMBER 19, 2022
In retail, entertainment, and many other industries, ecommerce and digital services have long surpassed their high-street counterparts. So, how exactly has ecommerce changed the way we do business? And, in turn, how has that changed the way we market? First, let’s look at how ecommerce affected the balance of the economy.
Digital Marketer
SEPTEMBER 8, 2022
Few industries have as much potential for success as online sales, but successful eCommerce positioning can be challenging when your plans don’t match reality. Awareness: Your business and the hungry market. The first step in most customer value journeys is building awareness of your products and brand. In reality, not so much.
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Hubspot Marketing
MARCH 8, 2021
When the COVID-19 pandemic began, many consumers raced online to buy products they couldn't get in-store. And, by July 2020, global retail ecommerce sites cumulatively saw a record 22 billion monthly visits. But, as with any new marketing trend, you might wonder, "Are consumers actually buying products while surfing social media?".
Hubspot Marketing
JANUARY 7, 2024
In the last 30 years, the rise of the internet, smartphones, and big data has completely changed the way companies market and promote their products and services. In turn, these shifts create many new marketing careers. Product marketers are typically assigned to one product or product line.
Hubspot Marketing
JUNE 24, 2024
Justin Premick , former content marketing director at AWeber , an email marketing service, would tell you, “If you’re doing email marketing right, it’s inbound.” To help you better understand what inbound marketing means, let's explore its key aspects: Audience and engagement.
Unbounce
MARCH 12, 2024
/ Ecommerce From pixels to profits: How to sell digital products online By Paul Park. 19 min read Imagine you have a product that turns into a money-making machine once you start selling it. When you look at it from the ecommerce angle, there’s another fundamental difference between these two types of products.
Exposure Ninja
FEBRUARY 6, 2023
Happy new… marketing strategy? Whatever your new year’s resolutions are, calculating your marketing budget for 2023 should be on that list — somewhere! Juggling long-term and short-term growth and marketing goals are hard enough when it’s not an exact science. You might feel a little extra pressure.
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