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Email content for B2B decision-makers: Best of the MarTechBot

Martech

For this prompt, try selecting t he email expert persona. There are many possibilities, depending on the human users industry and main objectives: Before we start, you are an email marketing expert for a B2B financial services company. You are boosting your email program by linking to content for high-level decision makers.

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Email Marketing Trends for 2025: Insights to Elevate Every Send

Litmus

Make it easy for subscribers to visually verify that the email in their inbox is indeed coming from your brand. Confidently navigate email privacy laws Stay up-to-date on the latest privacy regulations that will keep your email marketing compliant and safeguard your audience trust.

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What, exactly, is a ‘full-stack marketer?’

Martech

Key characteristics of a full-stack marketer Broad skill set: Full-stack marketers are proficient in various marketing disciplines, including digital marketing, content creation, social media management, SEO, email marketing, data analysis and more.

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8 B2B Lead Generation Strategies for Success

Power Digital Marketing

Develop a Strong Account-Based Marketing (ABM) Approach Identify high-value accounts and personalize outreach with tailored messaging and multi-channel engagement. Align sales and marketing teams to nurture key decision-makers within target companies.

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The 7 Best Competitor Analysis Tools (+ Their Alternatives)

Buffer Marketing

month Understand your competition’s subscriber growth, most popular videos, and views per hour Has a Chrome extension for easy and convenient competitor analysis Export competitors’ keywords in a few clicks TubeBuddy Tubular Competitors App Deep competitor analysis across marketing channels Free plan not available.

Price 116
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Marketing Amnesia: Why Customers Forget Your Brand And What To Do About It

Vertical Response

To combat marketing amnesia, brands should enhance customer engagement through personalized communication, consistent branding, and monitoring customer feedback. Utilizing email marketing and social media effectively can reinforce brand identity, maintain customer interest, and ultimately prevent marketing amnesia.

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Marketing 101: The Ultimate Guide for Beginners

Hubspot Marketing

Email marketing Email marketing is relatively affordable compared to other marketing channels. Many email service providers offer free plans or tiered pricing to appeal to different budgets. For example, HubSpot's email marketing software is easy to use, secure, and free.

Price 98